Senior Content Designer

Expedia Group•Austin, TX
•$161,000 - $242,500

About The Position

The Senior Content Designer is part of Expedia Group’s Experience Design Organization within the Product division. The role shapes clear, cohesive, and meaningful product experiences that help travelers and partners navigate Expedia products and journeys with confidence. The team applies human-centered design, research, content design, and cross-functional collaboration to create, understand, develop, and test intuitive experiences. The role owns content design work end to end, from understanding user and business problems through content strategy, creation, testing, launch, and ongoing refinement. It partners with product managers, designers, researchers, engineers, and other stakeholders to turn complex requirements into intuitive content solutions. The designer uses principles, research, data, experimentation, and feedback to improve clarity, usability, accessibility, and customer outcomes, while establishing standards and patterns that support consistency and scale. The role also safely integrates and operates AI/ML-enabled solutions to improve outcomes.

Requirements

  • Bachelor’s degree in Content Design, UX Design, Communications, Journalism, English, Human-Computer Interaction, or a related field, or equivalent related professional experience.
  • Several years of relevant professional experience in content design, UX writing, product content, or a related discipline, delivering content experiences for digital products or services.
  • Experience owning content design initiatives or experiences across the product development lifecycle, from problem definition through delivery and iteration.
  • Strong proficiency in content strategy, information architecture, user-centered design, writing and editing, and communicating complex ideas clearly to technical and non-technical stakeholders.
  • Experience collaborating with cross-functional product and technology teams and using research, metrics, experimentation, or feedback to inform content decisions.

Nice To Haves

  • Experience designing and evolving content systems, patterns, guidelines, or frameworks that support consistent experiences across multiple products, platforms, or domains.
  • Ability to lead content design approaches, evaluate tradeoffs, and align content solutions with broader product, customer, accessibility, and organizational objectives.
  • Track record of improving content and operational excellence through reusable patterns, streamlined workflows, documentation, automation, and disciplined measurement of outcomes.
  • Hands-on experience using AI-driven tools or workflows in content design, research, experimentation, or production, with the ability to apply AI/ML concepts safely to improve content quality and customer experiences.
  • Experience using data-driven decision making, qualitative research, experimentation, analytics, or usability testing to evaluate content effectiveness and influence product direction.

Responsibilities

  • Design and evolve clear, useful, and engaging content experiences that support customer and business needs across products and services.
  • Own content design initiatives end to end, from understanding user and business problems through strategy, creation, testing, launch, and refinement.
  • Collaborate with product managers, designers, researchers, engineers, and other stakeholders to translate complex requirements into intuitive content solutions.
  • Use content design principles, research, data, experimentation, and feedback to improve clarity, usability, accessibility, and customer outcomes.
  • Establish and promote content standards, patterns, and best practices that improve consistency and scalability across experiences and domains.
  • Safely integrate and operate AI/ML-enabled solutions, applying familiarity with AI-driven systems, tools, or workflows and AI/ML concepts to real-world products.

Benefits

  • Medical coverage
  • Dental coverage
  • Vision coverage
  • Paid time off
  • Employee Assistance Program
  • Wellness reimbursement
  • Travel reimbursement
  • Travel discounts
  • IATAN membership
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