Senior, Consumer Insights - Customer Experience

Macy's•New York, NY

1d•$108,120 - $180,360

About The Position

The Senior, Competitive Insights is a business-focused insights leader who translates competitive, industry, market, and customer trends into actionable implications for the business. The role uses multiple external and internal data sources—including market share, competitive performance, industry research, customer behavior, and primary research—to identify where the business is winning or losing and why. The role serves as a strategic insights partner to merchandising and cross-functional teams, proactively identifying emerging trends, competitive opportunities, and risks, and connecting insights to clear recommendations and actions.

Requirements

Bachelor’s degree or equivalent work experience in a related field.
4–7 years of professional work experience, ideally in ecommerce, omni-channel retail, or management consulting.
Ability to analyze data from various sources and derive meaningful, actionable insights.
Project management skills, including managing multiple projects and organizational tasks and delivering high-quality results promptly.
Excellent written and verbal communication skills to influence business partners and senior leaders.
Strong interpersonal and collaboration skills, using a range of influence styles and contributing as a team player.
Proactive and able to work independently, manage activities efficiently, and bring structure to ambiguous situations.
Self-starter with curiosity, persistence, flexibility, a can-do attitude, and eagerness to take on challenges.
Able to perform essential functions involving communication, collaboration, office and computer systems, access to written and electronic information, and movement within the work environment to interact with workplace materials.
Able to work a flexible schedule based on department and company needs.

Nice To Haves

MBA.

Responsibilities

Own the competitive and industry narrative for assigned business areas, maintaining a strong understanding of competitive performance, market dynamics, category trends, and emerging consumer behaviors.
Translate competitive and market insights into clear implications, identifying where the business is winning or losing, why performance is changing, and actions teams should consider.
Build relationships with merchandising and business partners and stay connected to business strategies, priorities, and results so insights address important business questions.
Use external data and research sources such as Circana, Similarweb, Google Analytics, Kantar, Mintel, market-share data, and primary research to identify trends, opportunities, and risks.
Proactively surface competitive trends and actionable recommendations, bringing forward new insights, research needs, and emerging opportunities.
Integrate competitive insights into business processes and planning, including business reviews, customer planning, strategic initiatives, and category deep dives.
Lead and support ad hoc competitive and merchandising analysis, connecting market, customer, and business performance to uncover root causes and growth opportunities.
Partner across Consumer Insights and Analytics teams to combine competitive, customer, market, and primary research into a holistic view of the business.
Foster acceptance and respect to strengthen relationships and ensure authentic connections with colleagues, customers, and communities.

Benefits

Competitive pay
Comprehensive health and wellness coverage
401(k) match
Paid time off
Eight paid holidays
Continuous learning and leadership development
Colleague Resource Groups
Volunteer opportunities
Merchandise discounts
Performance-based incentives
Annual merit review
Employee Assistance Program with mental health counseling and legal/financial advice
Tuition reimbursement