Sr. Communication Consultant - Videographer - MN Market

UnitedHealth Group•Minnetonka, MN
•$91,700 - $163,700

About The Position

The Senior Communications Consultant, Videographer is a strategic visual storyteller who produces high-quality video content advancing enterprise business objectives, strengthening brand reputation, and engaging internal and external audiences. The role develops social-first video campaigns, advises stakeholders on content trends, and uses AI-enabled tools and optimization techniques to improve content performance, discoverability, and visibility across digital channels, search engines, and large language model platforms. Working with communications, marketing, digital, and business leaders, the consultant creates video content for corporate priorities, consumer engagement, storytelling, executive communications, reputation management, and thought leadership. The role combines strategic communications consulting with hands-on production, owning projects from concept development and creative strategy through filming, editing, post-production, and distribution planning, including platform-specific content. The position also supports live and recorded productions, manages production logistics and video assets, creates supporting photography when needed, monitors content trends and performance, and applies insights to future work. Content must align with UnitedHealthcare brand standards, accessibility requirements, and communication objectives.

Requirements

  • At least 5 years of professional experience in video production, videography, content creation, communications, marketing, or a related field.
  • Experience shooting and editing video content for digital and social media channels.
  • Experience with Adobe Creative Cloud applications, including Premiere Pro, After Effects, and Photoshop.
  • Experience managing multiple projects and deadlines simultaneously.
  • Proficiency with professional camera systems, lighting equipment, and audio recording tools.
  • A portfolio demonstrating videography, editing, and content creation capabilities.
  • Demonstrated storytelling skills and the ability to create engaging visual content for diverse audiences.
  • Demonstrated organizational, communication, and collaboration skills.
  • Ability to leverage AI-powered tools to enhance storytelling, streamline production workflows, and improve content discoverability through LLMs.
  • Ability to work independently while contributing effectively within a team.
  • Driver’s license and access to reliable transportation.

Nice To Haves

  • FAA Part 107 drone certification or experience operating drones for video production.
  • Experience creating social-first and mobile-first video content.
  • Experience producing content in a healthcare, insurance, corporate, media, or agency environment.
  • Experience supporting live event productions and executive video content.
  • Experience with content management systems and digital publishing tools.
  • Photography experience and proficiency with digital asset management systems.
  • Knowledge of social media analytics and performance measurement.
  • Proficiency in After Effects, motion graphics, and animation techniques.

Responsibilities

  • Capture and edit high-quality video for social media, websites, Newsroom stories, digital campaigns, executive communications, and internal channels.
  • Develop authentic member, employee, and community stories and translate complex topics into engaging, people-centered content.
  • Support productions from pre-production through delivery, including planning, equipment setup, filming, editing, and post-production.
  • Film interviews, events, member and provider stories, community initiatives, and executive content on location and in studio environments.
  • Create short-form, social-first video optimized for LinkedIn, Instagram, Facebook, YouTube, and emerging platforms.
  • Edit projects using professional software and incorporate motion graphics, captions, music, and brand-approved creative elements.
  • Help develop story concepts, shot lists, interview questions, and production plans.
  • Operate and maintain cameras, lighting equipment, audio gear, and other production tools.
  • Manage video asset organization, file storage, metadata tagging, and digital content libraries.
  • Produce supporting photography and visual assets for communications and marketing initiatives as needed.
  • Ensure content aligns with brand standards, accessibility requirements, and communication objectives.
  • Use generative AI and emerging content technologies for ideation, production efficiency, repurposing, metadata creation, transcription, captioning, localization, and audience targeting.
  • Apply AI-enabled optimization to improve discoverability across search engines and large language model platforms.
  • Develop content structures, metadata, transcripts, summaries, and supporting assets that improve visibility in AI-powered search and generative answer experiences.
  • Support live and recorded productions, including executive town halls, employee events, and external-facing productions.
  • Partner with communications and marketing teams to adapt video for different audiences and platforms.
  • Monitor social and digital content trends to identify storytelling opportunities and creative approaches.
  • Assist with production logistics, scheduling, talent coordination, and vendor management as needed.
  • Track project timelines and support efficient delivery of multiple concurrent projects.
  • Analyze content performance metrics and use insights to improve future creative work.
  • Provide production support for enterprise campaigns, product launches, sponsorship activations, and community-impact initiatives.
  • Comply with employment contract terms, company policies and procedures, and company directives.

Benefits

  • Comprehensive benefits package, subject to eligibility requirements.
  • Incentive and recognition programs, subject to eligibility requirements.
  • Equity stock purchase, subject to eligibility requirements.
  • 401(k) contribution, subject to eligibility requirements.
  • Development opportunities for other roles.
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