Senior Commercial Insights Analyst

ScanlanSt. Paul, MN
Onsite

About The Position

Scanlan International, Inc., a medical device company specializing in surgical instruments, is seeking a Senior Commercial Insights Analyst to join its Marketing organization. This role partners closely with Sales, Product Marketing, Marketing Communications, Sales Training, Market Development, and Research & Development. The Senior Commercial Insights Analyst leads Commercial Analytics and Market Research initiatives, transforming complex data into actionable intelligence to drive strategic decision-making, enhance market and customer understanding, and accelerate business growth. The role delivers visibility into sales and product performance, identifies market opportunities and growth drivers, and provides data-driven recommendations to optimize commercial strategies, support product portfolio decisions, and advance long-term business objectives. This position is based at the company's headquarters south of downtown St. Paul and requires an on-site work environment Monday through Friday. This is an individual contributor role reporting to the Director of Marketing.

Requirements

  • Four year college degree required (business, finance, marketing).
  • 5+ years of financial analysis or marketing data analytics required.
  • Advanced Microsoft Office skills, specifically Excel, required.
  • Deep knowledge of data warehousing and mining.
  • Strong communication and presentation skill required.
  • Strong analytical and critical thinking.

Nice To Haves

  • MBA desirable.
  • Experience in medical product industry preferred.
  • Global sales and marketing support experience preferred.
  • Experience utilizing business intelligence software preferred.
  • Working knowledge of market intelligence data platforms such as Definitive Healthcare, AcuityMD, Global Data, LSI, MRG is highly preferred.

Responsibilities

  • Partner with Sales and Commercial leadership to develop and implement a comprehensive analytics portfolio that supports business management, strategic decision-making, and performance optimization.
  • Collaborate with Sales and Marketing leadership to define, monitor, and communicate key performance indicators that measure commercial success.
  • Develop and deliver analytics, dashboards, and performance reporting that provide actionable visibility into global sales performance, regional and territory-level performance, revenue drivers and business trends, and pipeline health and opportunity management.
  • Develop predictive models and performance analyses that improve forecasting accuracy and support strategic planning.
  • Provide sales analytics that support Supply Chain, inventory management, and manufacturing planning processes.
  • Translate performance data into actionable recommendations that enable business leaders to achieve revenue and growth objectives.
  • Support Sales Opportunity Mapping down to an individual territory level.
  • Partner with Marketing leadership to develop metrics, dashboards, and reporting frameworks that evaluate product portfolio performance and support commercialization strategies.
  • Create and maintain product-level reporting, including global roll-ups, category performance metrics, and portfolio insights.
  • Analyze product and portfolio performance to identify growth opportunities, portfolio expansion opportunities, commercialization priorities, and product lifecycle optimization opportunities.
  • Identify and monitor leading and lagging indicators to evaluate historical performance and predict future revenue opportunities.
  • In collaboration with Product Marketing, recommend and support targeted marketing programs, promotional initiatives, and product growth strategies.
  • Assess program outcomes and commercial initiatives using data-driven analysis to support continuous improvement and investment decisions.
  • Provide ongoing analytical support for portfolio optimization, strategic planning, and business growth initiatives.
  • Lead strategic market intelligence and research initiatives that identify growth opportunities, evaluate market dynamics, and support long-term business strategy.
  • Conduct quantitative and qualitative research to assess market trends and industry dynamics, growth drivers and barriers, customer needs and buying behaviors, and competitive positioning and market opportunities.
  • Continuously monitor the medical device landscape, including emerging technologies, procedures, and competitive developments that may impact demand for open and minimally invasive surgery.
  • Develop and implement market-driven frameworks to evaluate organic product development opportunities and inorganic growth opportunities, including acquisitions, partnerships, and strategic collaborations.
  • Provide market intelligence and commercial analytics that support product innovation, portfolio expansion, and strategic growth initiatives.
  • Conduct external market assessments to evaluate industry conditions and recommend product acquisition opportunities, new program development, and market expansion opportunities aligned with company objectives.
  • Deliver strategic recommendations that support innovation, product portfolio planning, and long-term business growth.

Benefits

  • Medical, Dental, and Vision Insurance
  • Group Life Insurance
  • Short-Term Disability Insurance
  • Long-Term Disability Insurance
  • 401(k) Plan with Company Match
  • Workers' Compensation
  • Employee Assistance Program (EAP)
  • Regular Part-Time Benefit Eligibility
  • Training and Development Program
  • Tuition Assistance Program
  • Paid Time Off, including holidays, floating holidays, vacation, and earned sick and safe time (ESST)
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