Senior Business Systems Analyst - Order to Cash

FastlyQuinte West, ON
$122,280 - $172,632Hybrid

About The Position

Fastly’s Business Systems team is looking for a Senior Business Systems Analyst to drive the strategy, innovation, and execution of our Go-To-Market (GTM) technology ecosystem. This role requires a strategic thinker and problem solver who can collaborate cross-functionally with senior leaders, business teams, and operations to implement scalable, data-driven, and automation-first solutions that accelerate revenue growth. You will own the roadmap, prioritize enhancements, and drive adoption of GTM systems while ensuring alignment with business objectives. If you have a passion for GTM optimization, automation, and leveraging AI-driven insights, this role is for you.

Requirements

  • Bachelor’s degree in business, management information systems, computer science, or related field
  • 5-7 years of experience as a Product Owner, Business Systems Analyst, or GTM Systems Lead in a high-growth enterprise SaaS environment.
  • Deep understanding of GTM processes across Marketing, Sales, Partnerships, Revenue Operations, .
  • Experience with Salesforce (Sales Cloud, Service Cloud, CPQ), Outreach, Salesloft, Xactly, and Slack.
  • Proficiency in Agile methodologies (Scrum, SAFe) and backlog management.
  • Ability to write clear, detailed requirements, user stories, and acceptance criteria to effectively guide development teams and ensure alignment on deliverables.
  • Excellent communication skills to articulate strategies, collaborate cross-functionally, and drive alignment.
  • Self-motivated, creative, and adaptable (to quickly shifting priorities) with strong analytical, problem-solving, organizational, and interpersonal skills.
  • Basic understanding of database and integration approaches, including Workato, BigQuery, and Looker.
  • Strong technical acumen with the ability to write medium-complexity SQL queries.
  • Hands-on experience with automation, analytics, and AI-driven GTM technologies.
  • Proven track record in leading cross-functional teams and driving technology adoption.

Nice To Haves

  • The following certifications: Scrum Master or PMP
  • Marketo, Workato, Jira, Ironclad, Lucid, Looker

Responsibilities

  • Collaborate with senior leaders, SMEs, and cross-functional teams (Sales, Marketing, RevOps, Customer Success, Product, Legal and Finance) to align technology investments with business strategy.
  • Influence executive decision-making through data-driven insights, GTM process improvements, and technology recommendations.
  • Act as a trusted advisor on GTM technology, proactively identifying gaps and opportunities to improve scalability and efficiency.
  • Analyze, optimize, and automate GTM processes across various stakeholder teams.
  • Improve Lead-to-Cash (L2C) and Quote-to-Cash (Q2C) processes to streamline revenue operations.
  • Implement AI-powered GTM solutions for forecasting, pipeline management, and sales execution.
  • Develop a strategic roadmap aligned with business goals, balancing scalability, efficiency, and user needs.
  • Prioritize initiatives based on business impact, feasibility, and stakeholder alignment.
  • Conduct process analysis to identify gaps and inefficiencies, recommending scalable solutions.
  • Document process, workflows, system interactions, and functional specifications
  • Translate business requirements into detailed Solution Design Documents (SDDs) and user stories with clear acceptance criteria.
  • Maintain a well-groomed backlog, ensuring development efforts align with evolving business needs.
  • Lead backlog refinement sessions to scope and estimate work effectively.
  • Break down complex initiatives into iterative deliverables, ensuring timely and high-quality releases.
  • Monitor progress, remove roadblocks, and communicate status updates to stakeholders.
  • Develop test plans and scripts to validate functionality and business fit.
  • Coordinate UAT sessions, track defects, and ensure resolutions before deployment.
  • Oversee change management, training, and post-launch support to drive adoption.
  • Define and track key GTM metrics (e.g., pipeline velocity, conversion rates, sales efficiency, quota attainment) to measure business impact and system effectiveness.
  • Ensure data integrity and consistency across GTM platforms (Salesforce, CPQ, Outreach, Xactly, etc.), partnering with RevOps and Data teams to establish governance and best practices.
  • Collaborate with Analytics & Operations teams to surface actionable insights that inform sales execution, forecasting, and process optimization.
  • Define reporting and dashboarding requirements to support end users in accessing accurate, real-time data within GTM systems.
  • Consider AI-driven insights and automation to improve productivity and efficiency.
  • Evaluate integrations and data flows to ensure seamless connectivity between GTM tools and prevent silos.
  • Evaluate new tools, manage vendor relationships for GTM technology solutions.
  • Drive system integration strategies, leveraging middleware tools like Workato.

Benefits

  • medical, dental, and vision insurance
  • Family planning
  • mental health support
  • Employee Assistance Program
  • Insurance (Life, Disability, and Accident)
  • Flexible Vacation policy
  • up to 18 days of accrued paid sick leave
  • 401(k) (including company match)
  • Employee Stock Purchase Program
  • 12 paid local holidays
  • 12 paid company wellness days
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