Sr. Associate Brand Manager- Mars Snacking Confectionary (Multiple positions)

Mars • Chicago, IL

6d • $108,160 - $148,720 • Onsite

About The Position

The Senior Associate Brand Manager supports the cell team in building brands and seasons and delivering the cell value creation plan. The role supports the Marketing team and leads cross-functional business teams in planning, executing, and analyzing projects and initiatives, potentially including seasons. Responsibilities include owning analytics, planning, executing, and tracking activations, portfolio planning, and forecasting. The role may also contribute to brand strategy and execute marketing activities to achieve brand and season objectives, including sales, MAC, and Household Penetration targets.

Requirements

• Bachelor’s degree required.
• At least 3 years of marketing work experience required.
• Strong oral, written, and listening communication skills, including the ability to present effectively to all levels of management.
• Strong interpersonal skills, including influencing without direct authority, resolving conflict, and creative problem solving.
• Proven analytical skills, including mining and analyzing data and developing clear, actionable conclusions and recommendations.
• Ability to manage complex projects; strong organization, prioritization, attention to detail, and oral and written communication.
• Initiative, an entrepreneurial mindset, and the ability to move projects forward promptly.
• Resilient problem-solving skills and the ability to build consensus and find common ground.

Nice To Haves

• MBA.
• Marketing experience in the consumer packaged goods (CPG) industry.

Responsibilities

• Analyze and review brand, season, and cell performance, competitive dynamics, and category trends, and recommend ways to improve plans and execution.
• Influence brand strategy and recommend growth opportunities using customer, consumer, and brand data.
• Monitor brand expenditures and manage advertising and consumer promotions budgets.
• Evaluate completed activities and develop lessons learned and recommendations for future brand activity.
• Execute activation, renovation, and innovation marketing plans, collaborating cross-functionally to ensure plan quality and readiness, track market performance, course-correct, and apply learnings.
• Develop and track growth levers through flywheel analysis, such as price-pack and reach+.
• Collaborate with Customer Marketing to engage Sales and participate in key customer calls.
• Participate in forecasting to understand brand and market trends and drive a quality demand call.

Benefits

• Industry-competitive salary and benefits package.
• Company bonuses.
• Medical and dental benefits.
• Participation in a 401(k) plan.
• Paid time off.
• Learning and development support from day one, including access to Mars University.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level