Senior Associate, Affiliates

dentsu•Los Angeles, CA

7d•$62,000 - $70,000•Hybrid

About The Position

Dentsu is seeking a Senior Associate, Affiliates to support the execution and management of affiliate, creator, and partnership marketing programs for clients. The role works with internal teams and external partners to help deliver performance against client goals. It supports client relationships and select client requests, contributes to recommendations and presentations, and collaborates with Client Services, Planning, and cross-channel teams. The Senior Associate assists with campaign execution and management, including account setup, network implementation, partner outreach, tracking, and budget pacing. The role monitors performance against KPIs, uses platform data and reporting tools to identify trends and optimization opportunities, conducts research and audits, and maintains accurate program documentation and reporting. The position is based in Los Angeles. Employees within commuting distance of a hub office are generally expected to work in person three days per week, but Los Angeles-based employees are expected in the office two days per week. Those outside a commutable range may be designated remote depending on role and business needs; employees may also need to attend an office to meet company or client needs.

Requirements

Bachelor’s degree.
Two years of experience supporting affiliate marketing programs.
Experience and interest in the travel, hospitality, or related industries.
Strong organizational skills and ability to manage multiple tasks and deadlines.
Analytical mindset and ability to interpret data and identify performance trends.
Experience using Microsoft Excel and reporting tools to analyze campaign performance.
Familiarity with performance marketing models such as CPA, CPL, and CPC.
Strong written and verbal communication skills.
Detail-oriented approach with problem-solving and project management abilities.
Ability to collaborate in a fast-paced, team-oriented environment.
Eagerness to learn affiliate marketing best practices, emerging trends, and partnership opportunities.
Familiarity with digital marketing reporting, campaign tracking, or analytics platforms.
Experience working with external partners, publishers, creators, or vendors.

Nice To Haves

Exposure to affiliate platforms such as Impact.com, Partnerize, CJ Affiliate, AWIN, or Rakuten Advertising.

Responsibilities

Support client relationships through clear communication, responsiveness, and attention to detail.
Serve as a day-to-day contact for select client requests, questions, and program updates under senior team members’ guidance.
Develop an understanding of client brands, business objectives, target audiences, and competitive landscapes.
Participate in client meetings, presentations, and business reviews.
Assist in developing recommendations based on campaign data, performance insights, and industry best practices.
Collaborate with Client Services, Planning, and cross-channel teams, including Paid Search, SEO, Paid Social, Programmatic, Social Commerce, and Retail Media.
Support the development and execution of affiliate and partnership marketing initiatives aligned with client goals.
Monitor campaign performance and identify trends, risks, and optimization opportunities.
Collaborate with internal stakeholders to support campaign execution and achievement of client objectives.
Keep informed about affiliate marketing trends, partner opportunities, and industry developments.
Assist with affiliate and creator partnership campaign execution and management, including account setup, network implementation, partner outreach, campaign tracking, and budget pacing.
Recommend campaign optimizations to improve results and support programs against established KPIs and performance goals.
Use reporting tools and platform data to identify opportunities, troubleshoot issues, and support program growth.
Conduct market research, competitive analyses, and program audits to support recommendations and planning.
Maintain accurate program documentation, reporting, and tracking processes.