Senior Analyst, Sponsorships

Toyota•Plano, TX

About The Position

Toyota’s Sponsorship Marketing Department is seeking a highly motivated Senior Analyst to manage the strategy, planning, execution, and optimization of Toyota sponsorships and athlete partnerships. The role aims to deliver integrated, culturally relevant activations and support cross-functional collaboration, executive communication, and performance analysis. Reporting to the Sports Sponsorship Manager, this position supports the department’s objective of maximizing the business impact and value of Toyota’s partnerships.

Requirements

Bachelor’s degree or higher and/or equivalent work experience.
7–10 years of experience in marketing, consumer insights, digital experiences, event or project management, advertising, and/or sales.
A growth mindset demonstrated through continuous learning, adaptability, respect for people, and ability to learn.
Microsoft Suite skills, including Word, Excel, and PowerPoint, and the ability to use data for storytelling and decision-making.
Strong relationship management and organizational skills.
Prompt communication skills.

Nice To Haves

MBA or advanced business degree.
Experience in the automotive or an automotive-related industry.
Relevant experience applying prominent marketing strategy models for a large global brand.
Experience balancing high-level strategic responsibilities with tactical tasks such as report creation and data analysis.

Responsibilities

Collaborate with team members and business partners to manage projects and ensure KPIs, deadlines, and budgets are met.
Represent Toyota and support its business and marketing objectives through communication and collaboration with media, agency, and business partners.
Support the creation of presentations for TMNA executives, TMC, regional teams, dealers, and business partners.
Manage day-to-day strategy, creative development, planning, negotiation, and execution for assigned sponsorships and athlete relationships.
Analyze data, metrics, and best practices from leading consumer activations to identify opportunities and support continuous improvement within assigned sponsorships.

Benefits

Professional growth and development programs.
Tuition reimbursement.
Team Member Vehicle Purchase Discount.
Toyota Team Member Lease Vehicle Program, if applicable.
Comprehensive health care and wellness plans for the employee’s family.
Toyota 401(k) Savings Plan with a company match and an annual retirement contribution, if applicable.
Paid holidays and paid time off.
Referral services related to prenatal services, adoption, childcare, schools, and more.
Tax-advantaged accounts, including a Health Savings Account, Health Care FSA, and Dependent Care FSA.
Relocation assistance, if applicable.