Senior Analyst, Insights and Analytics

Loblaw Companies Limited•Toronto, ON

4d•Onsite

About The Position

At Loblaw Digital, we know that our customers expect the best from us. Whether that means building the best, most innovative online shopping experience, or designing an app that will impact the lives of people across the country, we’re up for the challenge. From our office in Downtown Toronto, we’ve created leading eCommerce experiences in the online grocery shopping, beauty, pharmacy, and apparel spaces, and we’re only just getting started.

Requirements

Bachelor’s or Master’s degree in a quantitative field such as Statistics, Economics, Mathematics, Computer Science, Business Analytics, or a related discipline.
3+ years of professional experience in a data analytics role, with a strong focus on marketing, campaign, or customer analytics.
High level of proficiency in SQL and Python.
Hands-on experience with data visualization tools such as Looker or PowerBI.
A solid understanding of statistical methods, A/B testing principles, and experimental design.
Proven ability to transform ambiguous business questions into a structured analytical plan.
Strong problem-solving skills with an exceptional eye for detail.
Excellent data storytelling skills with the ability to present complex information clearly and concisely to both technical and non-technical audiences.
Strong written and verbal communication skills.

Nice To Haves

Experience working with large-scale data environments (Google BigQuery) is a significant asset.

Responsibilities

Partner with marketing teams to inform campaign strategy by providing data-driven insights for audience creation and maintenance.
Maintain and improve measurement frameworks to evaluate the performance, ROI, and incrementality of marketing campaigns.
Conduct deep-dive analyses into customer behavior, segmentation, lifecycle, and loyalty to uncover opportunities for improved customer targeting.
Translate complex data findings into clear, compelling narratives and actionable recommendations for marketing and business stakeholders.
Respond to analytical requests from business leaders, providing timely and accurate insights to support strategic decision-making.
Query and manipulate large, complex datasets from multiple sources to create the foundational data required for customer targeting and insight generation.
Design, build, and maintain key dashboards and reports to provide self-serve analytics to growth and marketing teams.
Contribute to the design and analysis of A/B tests and other experiments to optimize marketing tactics and program effectiveness.