Senior Analyst, Digital Customer Marketing
About The Position
The Senior Analyst, Digital Customer Marketing, will support the Manager in developing and executing marketing strategies designed to nurture business accounts, generate leads, and drive engagement with Sales and Account Development teams. This role involves complex campaign execution, quantitative analysis, and a deep understanding of how marketing capabilities can drive efficiency and scale. In addition, this role will play a key part in advancing an AI-driven marketing approach, identifying opportunities to automate business-as-usual (BAU) processes, improve operational efficiency, and leverage emerging tools to enhance workflows and campaign performance. They will collaborate closely with a variety of partners across the organization, including Sales, Analytics, Technology, and Product. This is a great opportunity to contribute to a transformational, innovation-led strategy for the business.
Requirements
- Complex campaign execution
- Quantitative analysis
- Deep understanding of how marketing capabilities can drive efficiency and scale
- AI-driven marketing approach
- Experience with automation of business-as-usual (BAU) processes
- Experience improving operational efficiency
- Experience leveraging emerging tools to enhance workflows and campaign performance
- Collaboration with partners across Sales, Analytics, Technology, and Product
Responsibilities
- Support the Manager in developing and executing marketing strategies designed to nurture business accounts, generate leads, and drive engagement with Sales and Account Development teams.
- Involve complex campaign execution, quantitative analysis, and a deep understanding of how marketing capabilities can drive efficiency and scale.
- Play a key part in advancing an AI-driven marketing approach.
- Identify opportunities to automate business-as-usual (BAU) processes.
- Improve operational efficiency.
- Leverage emerging tools to enhance workflows and campaign performance.
- Collaborate closely with a variety of partners across the organization, including Sales, Analytics, Technology, and Product.
Benefits
- Competitive base salaries
- Bonus incentives
- 6% Company Match on retirement savings plan
- Free financial coaching and financial well-being support
- Comprehensive medical, dental, vision, life insurance, and disability benefits
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
