Senior Analyst, Analytics
About The Position
The Analytics Senior Analyst is an advanced junior-level position on Starcom’s Applied Analytics team. The team draws on advertising technology, digital and offline analytics, and evolving methodologies to address complex research and measurement challenges across client brands. The role uses research, data, and analytics techniques to answer client business questions, develop test-and-learn approaches aligned with broader client learning objectives, and implement best practices in strategy, activation, and campaign measurement. The position also involves translating advertising and client data into actionable insights, supporting media strategies, and sharing research knowledge with internal and external clients. Starcom describes itself as an equal opportunity employer. For regular roles, the company offers medical, dental, vision, disability, 401(k), and paid time off. The stated compensation range is USD $73,150 to USD $112,554 annually; compensation is determined based on the applicant’s skills, qualifications, and experience and the position’s requirements. The anticipated application deadline is January 25, 2027.
Requirements
- At least 1 year of experience in media or marketing research, consumer insights, business consulting, or advertising analytics.
- Experience with quantitative or qualitative research and working with large data sets to create insights.
- Familiarity with syndicated and customer data environments.
- Strong written and verbal communication skills.
- Competency in Microsoft Office Suite, with intermediate to advanced understanding of Excel.
Nice To Haves
- Bachelor’s degree preferred, ideally with a concentration in marketing, advertising, communications, business, sociology, or consumer insights.
- Knowledge of statistical software packages and coding languages such as SAS, SPSS, R, or Python.
- Proficiency in Tableau, GoodData, Datorama, or SQL.
Responsibilities
- Help drive day-to-day research and analytics efforts while delivering high-impact, actionable insights.
- Execute consumer, media, brand, and market research to support the client’s business.
- Synthesize insights from advertising and client data and present them through clear visualizations.
- Report key campaign-effectiveness metrics and develop findings for optimization.
- Develop and analyze media and brand targets that inform media strategies.
- Apply syndicated research and proprietary agency resources to client business needs.
- Evaluate new and potential data partners to identify suitable resources and approaches.
- Proactively educate internal and external clients on research, tools, and approaches.
- Craft points of view for internal and external knowledge sharing.
Benefits
- Paid Family Care for parents and caregivers for 12 weeks or more.
- Monetary assistance and support for adoption, surrogacy, and fertility.
- Monetary assistance and support for pet adoption.
- Employee Assistance Programs and health, wellness, and comfort reimbursements.
- Tuition assistance.
- Paid time off including Flexible Time Off, vacation, annual sick days, volunteer days, holidays, and identity days.
- Matching Gifts programs.
- Flexible working arrangements.
- Work Your World program encouraging employees to work from anywhere; Publicis Groupe has an office for up to 6 weeks a year, based on eligibility.
- Business Resource Groups supporting multiple affinities and alliances.
- For regular roles: medical, dental, vision, disability, 401(k), and paid time off.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
