Senior AI & Digital Innovation Marketing Manager

Henkel group•Westlake, OH

17h•$110,000 - $130,000•Hybrid

About The Position

At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow. This position is with our Adhesive Technologies business unit – where we empower our people to transform industries and provide our customers with a competitive advantage through adhesives, sealants and functional coatings. Dare to learn new skills, advance in your career and make an impact at Henkel.

Requirements

8+ years experience in digital transformation
AI and Emerging Technology Awareness
Digital Ecosystem Knowledge
Technology Assessment
Vendor & Agency Management
Stakeholder Management
Executive Presence
Experience leading digital transformation, innovation, AI adoption, or technology enablement initiatives.
Demonstrated success identifying business opportunities and translating them into scalable digital solutions.
Experience developing roadmaps, business cases, and pilot programs within a matrixed or global environment.
Proven ability to drive organizational adoption through training, communications, and change management.
Experience collaborating with external agencies, technology vendors, and cross-functional stakeholders to deliver business outcomes.

Responsibilities

Develop and maintain a local digital innovation roadmap that aligns with global AI, digital, and technology strategies.
Partner closely with global teams to translate enterprise initiatives into practical, locally relevant opportunities and programs.
Represent local business needs, opportunities, and market insights within global planning and prioritization discussions.
Identify emerging technology, AI, and digital innovation opportunities that support business growth, efficiency, and customer experience objectives.
Identify, evaluate, and prioritize AI and digital innovation use cases across marketing, commercial, and business functions.
Lead the planning and execution of pilots and proof-of-concept initiatives, working collaboratively with business stakeholders, agencies, and technology partners.
Measure results, capture learnings, and recommend opportunities for scaling successful solutions.
Drive organizational readiness and adoption of AI and digital capabilities by developing communication, training, and enablement programs.
Facilitate workshops, learning sessions, and stakeholder engagement activities that build digital skills and foster a culture of innovation.
Act as a change champion, helping teams embrace new technologies and ways of working.
Build strong partnerships across local and global teams to ensure alignment, collaboration, and successful execution of innovation initiatives.
Develop business cases, executive presentations, and investment recommendations to secure leadership support and funding.
Communicate progress, outcomes, opportunities, and risks to key stakeholders and senior leaders.
Evaluate technology solutions and recommend capabilities that align with enterprise standards and business needs.
Manage relationships with agencies, vendors, and strategic partners to support innovation initiatives and pilot execution.
Support budget planning, investment prioritization, and resource allocation for digital innovation activities.