Senior Account Executive, Marketing Engineer

Adelphi Group • Chicago, IL

26d • $70,000 - $85,000 • Hybrid

About The Position

Golin Ketchum is looking for a Senior Account Executive, Marketing Engineer to join their Generative Engine Operations team. Golin Ketchum, formed from the merger of two iconic PR agencies, combines creative and strategic excellence with Omnicom's data and AI solutions to build and protect companies. They specialize in consumer brands, corporate affairs, healthcare, technology, and food, agriculture, and nutrition, delivering integrated communications. The agency values a fiercely ambitious yet kind culture and obsessive collaboration.

In this role, you will help leading companies accurately and credibly appear in AI assistants and answer engines. This position bridges strategy and code, requiring you to think strategically, build like an engineer, and understand how websites are crawled, parsed, and cited. You will collaborate with integrated strategists and the GEO Center of Excellence to transform AI visibility data into actionable plans and working systems.

Requirements

• Any combination of education and experience providing the required skills and knowledge for successful performance would qualify. Typical qualifications would be equivalent to: 3-5 years of experience in technical SEO, marketing technology, web development, growth engineering, or a related role, ideally with some exposure to brand or communications strategy.
• Hands-on technical SEO skills, including site audits, schema markup, crawl analysis, and tools like Screaming Frog, Google Search Console, Semrush, or Ahrefs.
• Working knowledge of HTML, CSS, and JavaScript, plus comfort with at least one scripting language (Python preferred).
• Experience working with APIs, data pipelines, or automation tools (such as Zapier, Make, n8n, or similar).
• Hands-on experience with large language models, including prompt design and building simple AI-powered tools or agents.
• Strong analytical skills and the ability to explain technical findings in plain language to non-technical audiences.
• Clear writing and a knack for turning data into a story.
• Curiosity about how AI is changing search, media, and reputation.

Nice To Haves

• Experience with CMS platforms (WordPress, Adobe Experience Manager, Sitecore, or similar) is a plus.
• Familiarity with AI visibility platforms (such as Profound, Bluefish, or similar) is a plus.
• Agency or consulting experience is a plus.

Responsibilities

• Benchmark how brands appear across AI platforms such as ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews, including visibility, sentiment, accuracy, and which sources get cited.
• Translate citation and visibility data into clear recommendations that connect content, earned media, and technical fixes to business goals.
• Help build client strategies, briefs, and presentations that make technical findings easy for communications and marketing leaders to act on.
• Track how AI search platforms and models are changing, and flag what that means for our clients.
• Audit client websites for AI and search readiness: crawlability, indexation, site architecture, page speed, rendering, and bot access rules (robots.txt, llms.txt, and similar).
• Implement and validate structured data and schema markup so brand facts, products, and experts are machine readable.
• Partner with client web, IT, and CMS teams to prioritize and ship fixes, and write clear technical tickets and specs.
• Optimize owned content (press rooms, product pages, FAQs, knowledge hubs) so it's easy for AI systems to find, understand, and cite.
• Build tools, dashboards, and workflows that make GEO work faster and repeatable, using Python, JavaScript, APIs, and low-code platforms.
• Design and prototype AI agents and prompt pipelines for tasks like citation tracking, content evaluation, and competitive monitoring.
• Connect data from AI visibility platforms, analytics, and search tools into reporting that account teams can use without help.
• Document what you build so it can scale across clients through the GEO Center of Excellence.
• Work side by side with integrated strategists, account, creative, earned media, and channel teams so technical work supports campaign goals.
• Support new business pitches with audits, demos, and proof-of-concept builds.
• Share what you learn through internal trainings, playbooks, and documentation.

Benefits

• Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed