Selling Area Sales Director - Home Health Sales

VitalCaring GroupSouthaven, MS
Onsite

About The Position

VitalCaring is seeking a high-impact Selling Area Sales Director who thrives in the field, leads from the front, and knows how to turn strategy into admissions growth. This role involves building markets, developing talent, strengthening referral partnerships, and influencing patient access to care. The ideal candidate is energized by developing teams, creating growth strategies, and achieving success collaboratively. VitalCaring is a leading provider of home health and hospice services with over 100 locations nationwide, emphasizing a people-first culture built on purpose, accountability, collaboration, and continuous growth.

Requirements

  • Bachelor’s degree preferred or equivalent combination of education and experience
  • Valid driver’s license and reliable transportation
  • Minimum 3+ years of healthcare sales experience, including direct referral relationship management
  • Minimum 1+ years of sales leadership or people leadership experience
  • Proven track record of driving growth and developing successful teams
  • Strong business and financial acumen

Nice To Haves

  • Home Health, Hospice, Post-Acute, Senior Living, Rehab, Infusion, Medical Device, or Healthcare Services sales experience
  • Experience managing multi-site or regional growth initiatives
  • Knowledge of healthcare regulations, reimbursement models, and accreditation standards

Responsibilities

  • Own and manage a designated referral territory while maintaining strategic referral relationships
  • Develop and execute market-specific growth plans aligned with organizational goals
  • Analyze market trends, referral patterns, competitive insights, and growth opportunities
  • Drive admissions growth through disciplined execution and accountability
  • Recruit, hire, onboard, and develop a high-performing sales team
  • Lead and coach up to three direct reports, each expected to drive sustained incremental admissions growth
  • Conduct regular field coaching, one-on-one development sessions, and performance management
  • Create a culture centered around ownership, execution, recognition, and continuous improvement
  • Partner closely with Operations and Clinical leaders to improve service delivery and patient experience
  • Remove barriers, resolve challenges, and identify opportunities to strengthen market performance
  • Ensure alignment between sales strategy and operational execution
  • Lead from the front with visibility, accountability, and urgency
  • Foster collaboration while maintaining high performance standards
  • Build trust with internal teams and external referral partners

Benefits

  • Medical, Dental, and Vision coverage
  • Pharmacy benefits
  • Virtual care and mental health support
  • Flexible Spending Accounts (FSA) and Health Savings Account (HSA)
  • Supplemental health and life insurance
  • 401(k) with company match
  • Employee referral program
  • Prepaid legal services
  • Identity theft protection
  • Generous paid time off
  • Pet insurance
  • Tuition and continuing education reimbursement
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