Seasonal Social Media Content Creator Intern
About The Position
Crocs, Inc. is seeking a creative and social-savvy Seasonal Social Media Content Creator Intern to support its retail stores. This role involves creating engaging, authentic content that highlights products, the brand, and the in-store experience. The ideal candidate has a passion for social media, understands current trends, and is eager to use store products to create content that drives awareness, engagement, and foot traffic to retail locations. This is a part-time, summer seasonal internship based in NYC, requiring travel to specific Crocs stores (34th St., SOHO, Queens Center, and Roosevelt).
Requirements
- Passion for social media, content creation, and digital storytelling.
- Comfort being on camera and/or directing others in content creation.
- Strong understanding of social platforms and trends (especially short-form video).
- Creative eye for styling, composition, and storytelling.
- Ability to work independently while collaborating with store leadership.
- Reliable availability for 20–30 hours per week throughout the seasonal period.
- Ability to climb and descend stairs and ladders carrying merchandise daily.
- Ability to lift 30 pounds or more with assistance daily.
- Must be 18 years old or older.
Nice To Haves
- Prior experience with social content amplification.
- Prior experience creating social content (personal or professional) preferred.
- Retail, fashion, lifestyle, or brand experience is a plus.
Responsibilities
- Create short-form social media content (photos and videos) using in-store product to showcase styling, features, and brand moments.
- Capture content in and around the retail store that highlights new arrivals, seasonal stories, promotions, and store experience.
- Support content creation for platforms such as Instagram, TikTok, and other brand-approved social channels.
- Stay current on social media trends, formats, and best practices to ensure content feels relevant and engaging.
- Partner with store leadership to align content with key product focuses, promotions, and traffic-driving moments.
- Assist with light editing of photos and videos using mobile tools and apps.
- Ensure all content aligns with brand guidelines, tone, and visual standards.
- Drive engagement across retail content to elevate impression and reach.
- Represent the brand positively and professionally in all content creation activities.
- Create and publish 5+ social content pieces per week (photo and video) using in-store product.
- Capture authentic in-store content highlighting new arrivals, seasonal campaigns, promotions, and store experience.
- Edit and post content for approved local/market social channels using brand-approved tools.
- Monitor content performance and identify high-engagement trends and opportunities.
- Partner with store leadership to align content with key product focuses and traffic-driving moments.
- Educate and collaborate with store teams to support consistent, on-brand retail storytelling.
- Be the social HUB for retail store teams for best practice and ways to drive performing content.
Benefits
- Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities.
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What This Job Offers
Job Type
Part-time
Career Level
Intern
Education Level
No Education Listed
