Sales Specialist - KC Region

Cedarhurst Senior Living•Kansas City, KS

About The Position

Cedarhurst Senior Living is seeking a Sales Specialist to support sales and marketing efforts in assigned communities or regions. This corporate support role works in communities and regions as assigned and requires 90% travel, including overnights, in the assigned region. Candidates must live in the Kansas City metro area or within 50 miles and in Kansas or Missouri; relocation assistance is not available. The Sales Specialist creates and executes sales and marketing plans, develops external business relationships, and advances leads through the sales process to meet established goals. The role also supports sales-team onboarding and training, coordinates resident moves and transfers, and assists community sales staff with lead response, tours, and database management. The position helps increase awareness of Cedarhurst and its mission to create communities where each person feels loved, valued, supported, and able to live life to the fullest. The work may involve extended walking or standing and movement throughout communities and resident apartments. Occasional stooping, kneeling, crouching, crawling, climbing, or balancing may be required. The position may require lifting up to 50 pounds independently and up to 200 pounds with assistance. Team members must follow infection-prevention protocols, including using PPE when necessary, participate in team activities, and keep current with training and ongoing education.

Requirements

Two or more years of successful sales experience; 2–5 years is preferred.
Demonstrated sales-closing skills and a consistent record of high occupancy results.
Proficiency with common digital tools and applications, including Microsoft Outlook, Excel, and Word, web-based platforms, electronic health record systems, and applicable HR systems.
Ability to meet travel requirements, including frequent local travel and occasional evening, weekend, and overnight travel.
Must reside in the Kansas City metro area or within a 50-mile radius and in Kansas or Missouri.
Ability to communicate effectively and identify and interpret written information.
Ability to walk or stand for extended periods and move throughout communities and resident apartments.
Ability to lift up to 50 pounds independently and up to 200 pounds with assistance.
Ability to follow infection-prevention and control protocols, including use of PPE when necessary.
Must stay current on training and ongoing education initiatives.

Nice To Haves

Bachelor’s degree strongly preferred.
Prior experience in senior living strongly preferred.
CPR or BLS certification preferred.

Responsibilities

Serve as the primary contact for phone inquiries and walk-in visitors to drive occupancy.
Conduct outside marketing to increase professional referrals.
Identify the needs of prospective residents and their families and seek appropriate solutions, which may include Assisted Living, Memory Care, or Independent Living.
Follow up with prospects to build positive, trusting, and valuable relationships.
Build productive relationships with businesses and resources serving older adults to provide resources and generate referrals.
Document planned and completed marketing activities in the provided database according to support-team standards.
Monitor marketing budgets and allocate lead-generation spending according to campaign needs.
Work with sales leaders, portfolio Executive Directors, and other colleagues to create programs for identifying and connecting with referral sources and maintaining those relationships.
Partner with the Executive Director to help staff make the most of resident and family referrals, handle inquiries productively, and ensure timely follow-up and next steps.
Assist sales leadership and the Executive Director with developing and updating marketing plans as conditions or opportunities change.
Help develop associates’ skills in relationship-building, needs discovery, addressing objections, closing, follow-up, and maintenance marketing.
Coach communities on strategic sales approaches for prospects.
Support onboarding and training of other sales-oriented roles.
Lead and coordinate resident moves and transfers within the community.
Assist the Director of Sales with database management, new-lead response, and tours.
Travel frequently to communities, including occasional evenings, weekends, and overnight stays as needed.
Perform other duties as assigned.