Sales Specialist - Automation

ABB•Milwaukee, WI

About The Position

B&R Industrial Automation, part of ABB’s Automation Business, is hiring a Business Development Engineer to drive new business and market penetration in the eastern United States. The role focuses on identifying untapped markets, expanding the customer base, and growing sales of B&R’s complete product range across the territory. It reports to the Regional Sales Manager - North America East. The position involves identifying and developing technical solutions for customer applications, delivering technical presentations and discussions, and executing target-account business plans. The successful candidate will develop market intelligence, record it in B&R’s CRM system, and work with Marketing, Business Development, and other resources to promote sales. The role also includes supporting existing customers, introducing new products and services, attending trade shows, and participating in yearly sales meetings and workshops. Travel within the territory is 50%–75%, mostly domestic with occasional international travel.

Requirements

  • Bachelor’s degree in Engineering (Mechatronics, Mechanical, Electrical, or similar), or equivalent work experience.
  • At least 3 years of relevant experience in cold-calling, technical sales, business development, and lead generation.
  • Possess a valid passport.
  • Have authorization to work permanently in the United States without sponsorship.

Nice To Haves

  • Prior experience in the automation industry.
  • Experience with machine and motion control.
  • Ability to understand and explain technical products and solutions.

Responsibilities

  • Grow sales of B&R’s complete product range by pursuing new and existing sales opportunities in the territory.
  • Identify, define, and develop the best technical solution and strategy for customer applications.
  • Hold in-depth technical presentations and discussions with customers.
  • Expand the customer base through development and execution of a Target Account Business Plan.
  • Develop market intelligence and document it in B&R’s CRM system.
  • Work with Marketing, Business Development, and other resources to promote sales efforts.
  • Attend trade shows to seek potential customers and represent B&R; attend yearly sales meetings and workshops.
  • Increase sales with existing customers through exceptional sales support and the introduction of new products and services.
  • Perform additional duties as assigned.

Benefits

  • Competitive and comprehensive benefits.
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