Sales Planner

Roku•New York, NY

6d•$65,000 - $85,000•Hybrid

About The Position

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers. From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

Requirements

1-3 years of experience in digital media, ad operations, sales planning, campaign management, or a client-facing operations role
A demonstrated ability to own workstreams end to end in a high-volume environment, holding many moving pieces without letting details slip
Strong written and verbal communication skills, with the ability to manage multiple stakeholders at once and close loops without being chased
A detail-oriented, process-driven and resourceful mindset: you notice where a workflow breaks and are resourceful in fixing it or bringing in the right partners to support rather than working around it
Comfort working across multiple campaign types and deal structures; familiarity with CRM and project management tools such as Salesforce, Asana, or Airtable is a plus
A proactive, solutions-oriented approach: you don't wait to be asked, you anticipate what's needed and move it forward
Eagerness to build deep expertise in programmatic advertising, media planning, full campaign lifecycle, and the streaming ecosystem

Nice To Haves

Prior experience in ad sales support, account management, media planning, or client services at a publisher, agency, or DSP/SSP
Working knowledge of programmatic deal types (PG, PMP, open auction), DMP platforms, or campaign trafficking tools
Familiarity with the streaming, linear TV, and CTV advertising landscape

Responsibilities

Owning the operational engine of the campaign lifecycle from pre-sale planning support through IO close, programmatic deal setup, trafficking, launch, and reporting - across Direct IO (DIO), Sponsorship, Programmatic Guaranteed (PG), and Private Marketplace (PMP).
Supporting proposal development, managing a campaign launch, troubleshooting a trafficking issue, supporting wrap report creation and more.
Owning avails pull and inventory checks, targeting and audience segment creation in our data management platform (DMP), flight line item creations in our order management systems, supporting Account Managers in media plan creation and planning revisions across all deal types.
Verifying plan details against signed IO terms, owning billing case submission and communications with offshore partners through final approval, confirming systems and contract match before an opportunity moves forward and owning closing out cases.
Owning the configuration details that make programmatic deals work - SSP, seat ID, and demand system setup for Programmatic Guaranteed; flight creation, deal ID requests, and deal delivery to the client for PMP.
Owning end-to-end launch readiness: build launch cases, verify flight accuracy, map and QA tags and measurement details, and drive every open item to closure so campaigns go live on schedule. Ensuring campaigns are launched on time is a major KPI.
Managing creative asset intake and delivery through project management and creative trafficking tools, verifying specs, and ensuring everything is mapped correctly ahead of launch.
Owning the loop across offshore partners, Ad Operations, Billing, Measurement, Inventory, Brand Activation, and a variety of clients - you are the person who makes sure nothing sits unresolved.
Confirming launch with clients, troubleshooting tag and delivery issues, resolving billing discrepancies, and supporting performance reporting and wrap deliverables.
Keeping pipeline, flighting, and opportunity data accurate across core platforms throughout the campaign lifecycle.
Using AI tools daily to reduce manual work and error - QA'ing setups, drafting communications, summarizing performance, and automating repetitive reporting and case management.