Sales & Marketing Technology Strategist

SHI International Corp. • Austin, TX

4d • $90,000 - $120,000 • Hybrid

About The Position

SHI International Corp. is seeking a Sales & Marketing Technology Strategist to support the design, execution, and ongoing management of its sales and marketing technology ecosystem. This role operates at the intersection of Marketing, Sales, and IT, focusing on intake of business requests, designing scalable solutions, supporting platform execution, and ensuring efficient delivery across systems. The position is critical for aligning Microsoft Dynamics CRM, Marketo, and integrated technologies to achieve streamlined processes, high-quality data, and effective marketing and sales outcomes. Reporting to the Digital Growth department within Marketing, the Strategist acts as a strategic internal consultant, driving technology adoption and identifying innovative ways to leverage sales and marketing technologies to meet business objectives.

Requirements

• Ability to translate business needs into structured requirements and technology solutions.
• Strong organizational skills with the ability to manage multiple priorities and initiatives.
• Strong analytical and problem-solving capabilities.
• Excellent verbal and written communication skills.
• Ability to collaborate effectively across Marketing, Sales, IT, and other cross-functional teams.
• Knowledge of CRM, marketing technology, marketing operations, and business systems environments.
• Ability to drive user adoption, enablement, and process improvement initiatives.
• Capability to evaluate technologies, design workflows, and optimize business processes.
• 3–8+ years of experience in CRM, marketing technology, marketing operations, business systems, or a related field.
• Experience with Microsoft Dynamics CRM and/or marketing automation platforms such as Marketo.
• Experience working cross-functionally with Marketing, Sales, and IT teams.
• Ability to travel 10%

Nice To Haves

• Customer Service: Can proactively seek out customer feedback, empathize with customers, and tailor solutions to their unique needs.
• Innovation: Can lead innovation initiatives, adapt to significant changes in project scope, and drive innovation across teams or departments.
• Presenting: Can design and deliver engaging presentations, adapting the content and style to suit the audience, context, and medium.
• Training: Can proactively seek out areas of improvement, initiate training programs, and contribute to innovative learning methods.
• Consultative Sales: Can proactively seek out potential customers, initiate sales conversations, and contribute innovative ideas to improve the sales process.
• Analytical Thinking: Can synthesize complex data, identify patterns, draw insights, and present findings clearly and understandably.
• Collaboration: Can proactively seek out diverse perspectives, facilitate open communication among team members, and drive toward consensus and action.
• Strategic Thinking: Can analyze situations and can lead the development and execution of strategic initiatives.
• Willingness to Learn: Can regularly integrate new skills and knowledge into daily work and is open to feedback and making changes accordingly.
• Empowering Others: Can delegate tasks effectively, providing others with the opportunity to take on responsibilities and develop their skills.

Responsibilities

• Serve as a strategic advisor for sales and marketing technology, guiding stakeholders toward scalable and standardized solutions aligned with enterprise systems and data strategy.
• Manage the intake, prioritization, and delivery of requests, enhancements, and issues across CRM and marketing platforms while maintaining clear backlog visibility.
• Translate business needs into structured requirements and partner with development teams to ensure accurate and timely execution.
• Evaluate and recommend new technologies and capabilities, ensuring alignment across Microsoft Dynamics CRM, Marketo, and integrated systems.
• Design and optimize workflows, integrations, and data processes to enable seamless system interoperability and efficient operations.
• Drive marketing automation effectiveness by supporting campaign execution, lead management processes, and sales and marketing alignment.
• Ensure platform governance through data quality management, process standardization, documentation, and license utilization oversight.
• Monitor progress, identify risks, and track outcomes while proactively communicating updates and driving resolution across stakeholders.
• Champion technology adoption and user enablement by partnering with cross-functional teams and Learning & Development (L&D) to improve the user experience and maximize technology value.

Benefits

• medical
• vision
• dental
• 401K
• flexible spending
• Continuous professional growth and leadership opportunities.
• Health, wellness, and financial benefits to offer peace of mind to you and your family.
• World-class facilities and the technology you need to thrive – in our offices or yours.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed