Sales Manager - RideNow Tri-Cities

RideNow Group•Kennewick, WA
•$60,000 - $110,000•Onsite

About The Position

Are you ready to turn your leadership talent into a high-octane career? We are seeking an ambitious, results-driven Sales Manager to lead our sales floor, empower our team, and drive exceptional customer experiences. In this role, you will lead daily showroom sales operations, manage inventory presentation, mentor sales professionals, and conduct customer test rides to deliver the ultimate purchasing journey.

Requirements

  • Proven Leadership Experience: 2+ years of successful sales management or finance management experience within powersports, automotive, or marine retail.
  • Essential Function — Valid Driver’s License & Motorcycle Endorsement: Pursuant to WA SSB 5501, maintaining a valid Driver's License (and motorcycle endorsement where applicable) with a clean driving record is a verified essential function of this position. The Sales Manager is directly responsible for test-riding vehicles with clients, operating motorized inventory, moving vehicles across active dealership grounds, and performing quality check test rides.
  • Safety & Situational Awareness: Comfort operating in a dynamic, loud dealership environment with continuous motor vehicle movement, maintaining constant awareness around foot traffic and showroom vehicles.
  • Communication & Negotiation: Exceptional interpersonal, written, and closing skills with proficiency in dealership management systems (DMS) and CRM platforms.

Nice To Haves

  • Finance & Insurance (F&I) Proficiency: Prior experience presenting menu selling options, working with powersports or automotive lenders, and maintaining regulatory compliance in financial contracting preferred.

Responsibilities

  • Drive Sales Performance: Lead and motivate the sales team to meet and exceed monthly revenue, unit volume, and profitability goals.
  • Showroom & Inventory Management: Oversee vehicle staging, lot management, and the safe movement and operation of powersports inventory across the showroom and dealership grounds.
  • Deliver Customer Excellence: Partner directly with customers to provide high-touch service, structure finance deals, and conduct dynamic vehicle demonstrations and test rides.
  • Manage Finance & Insurance (F&I) Operations: Present financing options, extended service contracts, credit insurance, and protection products to customers; oversee loan processing, titling, and lender relationships to maximize F&I profitability and ensure regulatory compliance.
  • Coach & Develop Talent: Recruit, train, and mentor high-performing sales representatives on unit product knowledge, sales processes, and customer follow-up strategies.
  • Maintain Operational Safety: Enforce strict situational awareness and vehicle handling safety standards across active dealership premises, vehicle lots, and showroom traffic.

Benefits

  • Comprehensive Medical, Dental, Vision, Pharmacy, and Telemedicine options (effective 1st of the month following 30 days of employment), plus Health Savings Account (HSA) and Flexible Spending Accounts (FSA).
  • 401(k) retirement savings plan, company-paid Life & AD&D insurance, Short-Term and Long-Term Disability, and supplemental insurance options (Accident, Critical Illness, Hospital Indemnity).
  • Employees accrue paid time off at a rate of 0.0385 hours per hour worked (approximately 1.54 hours per weekly pay period, totaling ~80 hours / 10 days annually for full-time staff). PTO may be used for vacation, personal time, and illness in full compliance with the Washington State Paid Sick Leave Law.
  • In addition, the company provides 3 paid store holidays per year.
  • Employee Assistance Program (EAP) for mental health and well-being, plus a Pet Discount Savings Plan.
  • Generous employee discounts on powersports vehicles, gear, parts, and accessories.
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