Sales Manager - BMW of Carlsbad

AutoNation•Carlsbad, NM
•$5,000 - $12,000

About The Position

The Sales Manager at BMW of Carlsbad leads the sales team in delivering an exceptional customer experience and achieving sales and profit goals. The role includes selecting, training, coaching, developing, and retaining e-Commerce Sales Associates; driving performance and market share; and overseeing sales activity across showroom, e-commerce, and phone channels. The manager handles e-lead follow-up and customer transitions, supports vehicle negotiations and trade appraisals, partners with dealership leadership on inventory planning, monitors controllable expenses, and develops action plans to improve business results.

Requirements

  • High school diploma or equivalent.
  • Proven success in e-commerce automotive sales.
  • Proven leadership ability to mentor and train others.
  • Ability to set and achieve targeted goals.
  • Ability to drive an exceptional customer experience.
  • Demonstrated communication and interpersonal skills.
  • Organization and follow-up skills.
  • Experience and desire to work with technology.
  • Valid in-state driver’s license and an acceptable, safe driving record that can be maintained.

Nice To Haves

  • Proven leadership experience.
  • Strategic thinking and execution skills.
  • Passion for innovation and people development.

Responsibilities

  • Lead the team in a way that supports AutoNation’s Vision and Mission.
  • Set a clear vision and goals for the sales team to achieve targeted performance in new and used vehicle sales and profit.
  • Engage and motivate the team to achieve key goals, performance expectations, and AutoNation best-practice processes.
  • Drive the business through active involvement in day-to-day operations.
  • Ensure e-leads are handled promptly, answer questions, provide information, and work to set store appointments.
  • Follow up with e-leads and assist customers through their research until they are ready to purchase a vehicle.
  • Ensure customers transition effectively from phone and internet contact to the in-store experience.
  • Manage the negotiation process with Sales Associates and ensure customers understand vehicle purchase options and pricing.
  • Appraise vehicles for trade.
  • Manage customer traffic across the showroom, e-commerce, and phone channels.
  • Partner with the General Manager and/or General Sales Manager to plan and manage new and used vehicle inventory.
  • Assist in managing controllable expenses for the New and Used Vehicle Departments.
  • Analyze business performance, identify shortfalls, and develop action plans to improve results.
  • Select, train, coach, develop, and retain e-Commerce Sales Associates.

Benefits

  • Competitive compensation.
  • 401(k) matching.
  • Health, dental, and vision insurance plans.
  • Maternity benefits.
  • Associate purchase and discount programs for new and pre-owned vehicles, services, parts, collision, accessories, and AutoGear.
  • Access to deals and discounts through YouDecide.
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