Sales Manager

Wheelers Family Auto Group • Coloma, WI

9d • Onsite

About The Position

Wheelers Chevrolet of Coloma is seeking a hands-on Sales Manager to lead its sales team. The manager will coach the team through the sales process, desk and structure deals, and work toward monthly unit and gross targets. The role involves working on the sales floor and collaborating with the Used Car Manager, F&I, and BDC. Wheelers Chevrolet of Coloma is part of Wheelers Family Auto Group, a family-owned Central Wisconsin dealership group with six locations. The company describes its approach as transparent pricing, non-commission sales staff, and a relaxed buying experience.

Requirements

• At least 3 years of automotive sales experience, including at least 1–2 years desking deals or managing a sales team.
• Solid knowledge of deal structure, retail financing, and leasing.
• A track record of achieving unit and gross targets; candidates should be ready to share numbers.
• Experience with a dealer CRM and DMS.
• Valid driver's license and an insurable driving record.

Nice To Haves

• GM or Chevrolet sales certifications.
• F&I experience.
• Experience with appraisal and pricing tools such as vAuto.
• Bilingual ability.

Responsibilities

• Lead, train, and motivate the sales team to achieve monthly unit and gross goals.
• Desk and structure deals, approve pricing, and step in to close deals when needed.
• Appraise trade-ins and work with the Used Car Manager on pricing and inventory aging.
• Work with F&I to keep deals moving and funded on time.
• Manage internet and phone leads with the BDC.
• Monitor CSI scores and resolve escalated customer concerns.
• Recruit, hire, and onboard new sales consultants.
• Ensure every deal complies with federal and Wisconsin dealer, advertising, and finance regulations.

Benefits

• Base salary plus a performance- and experience-based bonus plan.
• Five-day workweek with rotating Saturdays.
• Health care, dental, and vision benefits.
• Short-term and long-term disability, critical illness, accident, and life insurance.
• 401(k) with company match.
• Paid time off.
• Employee discounts on purchases.
• GM training and opportunities to grow across Wheelers' six Central Wisconsin dealerships.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed