Sales Manager

Ulta Beauty, Inc.•Okemos, MI

About The Position

The Sales Manager (SM) leads a high-performing retail team to deliver sales growth, strong guest service, and operational excellence in support of Ulta Beauty’s mission, vision, and values. The role leads Beauty Advisors, Prestige Beauty Advisors, and Lead Cashiers and is accountable for the store’s retail business outside of boutiques, including sales, service, operations, and Net Promoter Score (NPS). The position focuses on performance, people, and process, and requires a passion for beauty, guest service, product knowledge, and developing and influencing a team. The SM drives sales and profitability, manages payroll and scheduling in coordination with the General Manager, analyzes financial and operational results, and plans in-store events. The SM recruits and develops associates, fosters an inclusive and collaborative team environment, supports training and performance development, and builds brand partner relationships. The role also ensures compliance with company policies and standards, oversees store workload and inventory processes, protects assets, and communicates business trends and operational needs to field leadership. This is a full-time position with a flexible schedule that includes days, evenings, weekends, and holidays. The role requires attendance at corporate business meetings and conferences and involves continuous mobility and object handling, frequent bending and similar movements, and frequent lifting or moving of items up to 25 pounds.

Requirements

  • 2–3+ years of fast-paced retail management or other relevant work experience.
  • Financial management experience, including driving sales, interpreting reporting data, managing payroll budgets, and controlling expenses.
  • Retail management experience, including monitoring inventory, achieving operational excellence, driving a service culture, and executing merchandising directives.
  • Leadership experience attracting, developing, and motivating talent; adapting to change; developing collaborative relationships; and leading and influencing a team.
  • Proficiency with basic technology, such as point-of-sale systems, Microsoft Office programs, and Apple devices.
  • Excellent written and verbal communication skills.
  • Strong collaboration and interpersonal skills.
  • Strong organizational skills and ability to manage multiple tasks.
  • Ability to react under pressure, use good judgment in ambiguous situations, and remain flexible and adaptable.
  • Ability to work a flexible full-time schedule that includes days, evenings, weekends, and holidays.
  • Ability to attend corporate business meetings and conferences.

Nice To Haves

  • Bachelor’s degree is preferred.

Responsibilities

  • Lead the store team in delivering sales growth, guest service, and operational excellence in alignment with Ulta Beauty’s mission, vision, and values.
  • Promote accountability for retail and service sales, guest loyalty, payroll, omni-channel performance, and retail shrink goals.
  • Identify underperforming business metrics and develop strategies to improve profitability and sales using company programs, tools, and resources.
  • Use store forecasts and payroll budgets to support scheduling, maximize productivity, and complete workload within budget and on time; communicate scheduling needs to the General Manager.
  • Plan and execute in-store events that support guest experience, brand collaboration, sales, and payroll goals.
  • Review and respond to financial and operational reporting, store visit results, and audit results.
  • Perform makeup applications, skincare analysis, and product demonstrations for guests.
  • Stay informed about industry trends, products, services, ingredients, and benefits.
  • Maintain regular attendance and hold store associates accountable to the attendance policy.
  • Attract, hire, and retain a diverse team, and address staffing needs and open positions.
  • Build an engaged, collaborative team and create an inclusive environment that encourages associate growth.
  • Support associate development through training, individualized feedback and coaching, performance reviews, succession planning, and development plans.
  • Participate in ongoing training and ensure direct reports do so, including brand and category education.
  • Build professional brand partner relationships that support sales and service goals.
  • Model teamwork and guest-service excellence, set priorities, provide direction and support, and share best practices with the leadership team.
  • Execute the Guest Engagement Leader program through business ownership, coaching, and leadership of a helpful and friendly guest experience.
  • Ensure compliance with company policies, procedures, standards, and dress code.
  • Use company scheduling tools to adjust schedules and manage attendance during manager-on-duty shifts.
  • Use company task management tools to prioritize and complete store workload, including resets, pricing updates, inventory tasks, cleaning, and replenishment.
  • Protect company assets and minimize loss through workplace safety, inventory control, cash management, and loss-prevention practices.
  • Execute inventory control processes, including handling known theft, damages, hazardous waste, inventory adjustments, and product returns; complete theft reporting as needed.
  • Support continuous improvement and adoption of company initiatives and technology, communicate expectations, and ensure store tasks are completed.
  • Use company programs, tools, and resources to improve store performance.
  • Communicate business trends, opportunities, events, operational challenges, merchandise needs, and competitive conditions to field leadership.
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