Sales Lead – Employer Sales, Latin America

Vira Health • Toronto, ON

8d • Remote

About The Position

This role is responsible for leading employer sales efforts in Latin America. The Sales Lead will focus on generating leads, qualifying opportunities, and collaborating with partners to expand the company's reach in Spanish-speaking markets. This includes developing sales materials, supporting partners with product knowledge, and adapting sales strategies to regional healthcare systems and regulations. The position requires meeting sales targets, tracking performance in CRM, and contributing to market expansion strategies.

Requirements

• 3+ years of B2B sales experience, business development, or customer-facing experience
• Fluent Spanish and English required, with strong verbal and written communication skills in both
• Understanding of employer benefits landscapes, group insurance, and healthcare system nuances across Spanish-speaking markets
• Highly organised, data-driven, and proficient in CRM tools
• Self-motivated with excellent time management and organizational skills
• Comfortable with cold calling and prospecting activities

Responsibilities

• Collaborate with EAP resellers to identify co-selling opportunities and support their employer-facing teams across Latin America and the broader Americas region
• Identify and engage employer clients across Spanish-speaking markets, building a strong outbound pipeline through calls, emails, social selling, and networking
• Qualify inbound opportunities from EAP reseller partners and manage discovery calls or full-cycle follow-up
• Navigate regional healthcare variations and employer benefits landscapes across Spanish-speaking countries and territories
• Utilize CRM systems to track all prospect interactions and maintain accurate pipeline data
• Provide product knowledge, training materials, sales enablement decks, and resources to partners
• Develop and maintain sales materials for employer prospects and reseller partners, ensuring market accessibility across Spanish-speaking markets (including bilingual Spanish/English materials)
• Collaborate with Marketing to optimize lead generation campaigns and messaging tailored to Spanish-speaking audiences
• Work closely with Vira Health Leadership & Reseller Account Executives to ensure smooth lead handoffs and deal progression
• Adapt sales approaches considering country-specific healthcare systems and regulatory requirements across the region
• Meet or exceed targets for qualified opportunities, pipeline creation, and closed deals across territory
• Track activity metrics and pipeline in the CRM
• Participate in sales strategy discussions and contribute to best practices for market expansion

Benefits

• Flexibility due to remote-first approach
• Vacation days plus local statutory holidays per country of residence (increasing with tenure)
• Extended health benefits including paramedical services, mental health support, and telemedicine, where locally applicable
• Choice of tech equipment
• Enrollment in employer-matched retirement savings program (where available by country)
• Support for personal development
• Home office setup stipend for remote employees
• Professional development budget including language training (English courses for hispanophone employees)
• Flexible working hours to accommodate time zone differences across the Americas

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed