Sales Director - Mercedes-Benz of Omaha

Mercedes-Benz of Omaha•Omaha, NE

About The Position

The Sales Director leads Sales Managers and Product Specialists to ensure sales processes and guest interactions are executed with excellence and deliver an exceptional guest experience. The role develops and grows internal talent within the Sales Department to build a strong, future-ready leadership team. The Sales Director coaches and mentors team members, creates individualized development plans, provides performance feedback, and identifies skill gaps. The position oversees daily sales operations through Sales Managers, monitors performance indicators, supports guest satisfaction and process compliance, and promotes collaboration across departments. Working with the General Manager, the Sales Director sets sales goals and develops strategies to support growth, retention, and profitability. The role also contributes to recruiting, onboarding, evaluating, and recognizing team members. Other duties may be assigned by management. Baxter Auto Group operates 20 dealerships across several metro areas and represents eight automotive brands. Employment is contingent on successful completion of a background check and drug screening.

Requirements

Must be at least 18 years of age.
Must have a valid driver’s license to operate a motor vehicle.
Strong leadership experience and ability to elevate employees for future roles.
Strong knowledge of dealership operations, inventory management, and finance processes.
Proficiency with CRM and DMS systems, such as Route One, Dealertrack, Tekion, or Reynolds.
Excellent communication, organization, and multitasking skills.
Ability to work in a fast-paced environment and support multiple teams simultaneously.

Responsibilities

Lead, coach, and mentor Sales Managers and Product Specialists to strengthen leadership, decision-making, and operational effectiveness.
Create individualized development plans and provide regular performance feedback and one-on-one coaching.
Model a positive, accountable, guest-first culture.
Identify skill gaps and provide targeted coaching in team motivation, process management, and guest engagement.
Conduct workshops and role-play sessions on sales leadership, deal structure, and team coaching.
Encourage participation in internal and external leadership development opportunities.
Oversee daily sales operations through Sales Managers and ensure consistency with dealership standards.
Monitor key performance indicators and guide team members to improve results.
Support guest satisfaction, lead response times, and process compliance.
Ensure collaboration across departments for a cohesive sales experience.
Partner with the General Manager to set short- and long-term sales goals aligned with dealership objectives.
Develop and communicate sales strategies that foster growth, retention, and profitability.
Demonstrate professional conduct, ethical standards, and a focus on team development.
Identify high-potential leaders and provide growth opportunities to build a leadership pipeline.
Assist with recruitment, onboarding, and ongoing evaluation of Sales Managers and Product Specialists.
Foster collaboration and the sharing and implementation of best practices.
Recognize and celebrate team and individual successes.
Perform other duties as assigned by management.

Benefits

Competitive pay commensurate with experience.
Flexible work schedule.
Medical plans including PPO, HSA, and FSA options.
Multiple dental plans, including orthodontics, and vision plans.
Vacation and sick leave available from Day 1.
Four weeks of paid parental leave available from Day 1.
401(k) match with 100% vesting after one year and immediate eligibility at age 18.
Short- and long-term disability options.
Accident and critical illness plans.
Basic life, pet, legal, and identity insurance.
Training and development opportunities for all employees.
Employee discounts on vehicle purchases, parts, service, hotels, travel, and more.
Educational reimbursement for general and specialized technical automotive degrees.
Employee assistance programs.
Paid holidays: New Year’s Day, Memorial Day, Juneteenth, Fourth of July, Labor Day, Thanksgiving, Christmas Eve, and Christmas Day.