Sales Development Representative

Inside Higher EdWashington, WA
Hybrid

About The Position

Inside Higher Ed provides the latest news, analysis and solutions for the entire higher education community. Inside Higher Ed is owned by Times Higher Education (THE), the world’s most authoritative source of data, analysis and information on higher education, with five decades’ experience dedicated to the field. Our mission is to provide forward-looking insights and services to the entire higher education community, empowering individuals and organizations to excel and transform learners’ lives. We are looking for a proactive and ambitious Sales Development Representative (SDR) to join our commercial team. This role is the engine of our sales growth, sitting at the very top of the funnel and with a very clear outbound focus. This “hunter” role involves high volume prospecting and is responsible for initiating contact, generating and qualifying leads across our portfolio of solutions for our regional managers and directors to close. By understanding the unique challenges faced by university leaders, academics and administrative staff, you will identify how IHE and THE can best support their institutional mission. This is a fantastic opportunity for a commercially minded individual to launch their career in sales within a globally respected organization. This role will play a key part in creating and improving early-funnel quality, ensuring only well-qualified leads enter the pipeline to increase conversion rates and support more accurate forecasting.

Requirements

  • 1-3 years of experience in sales, business development, or cold outreach.
  • Exceptional verbal and written communication skills, with the ability to articulate complex value propositions clearly and concisely to C-level executives.
  • A positive and “gritty” mindset with the resilience to handle rejection and the hustle to consistently hit daily activity and meeting-setting targets.
  • A natural curiosity to understand client needs rather than just pitching a product. You should be consultative by nature.
  • Ability to manage a high volume of leads, prioritize tasks effectively, and follow through diligently in a fast-paced environment.
  • Comfortable learning new tools.
  • Experience with Salesforce and Acoustic is a plus.
  • Comfortable using dashboards, activity metrics, and lead insights to guide daily priorities.
  • A collaborative spirit, eager to share insights with the team and learn from senior sales colleagues.

Responsibilities

  • Initiate contact with potential clients through cold calling, personalized email campaigns, and social media outreach (LinkedIn).
  • Identify and research target accounts to identify key decision-makers and stakeholders.
  • Qualify leads based on agreed framework to determine fit.
  • Book demos and discovery meetings for regional managers and directors.
  • Maintain, log, and update all activities, calls, and emails in CRM system to ensure data integrity.
  • Meet or exceed daily and monthly quotas, such as 40–50+ calls per day and 10–40 emails per day, resulting in a consistent pipeline.
  • Work closely with the marketing team to provide feedback on campaign quality and lead intelligence, helping to refine targeting for future campaigns
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