Sales Development Lead - Remote

Strada Global•, IL

1d•Remote

About The Position

The Sales Development Lead is responsible for building and elevating Strada’s global Sales Development function in support of enterprise pipeline growth. This is a hands-on leadership role focused on creating structure, rigor, and accountability across a distributed SDR/BDR team operating in North America and Europe/UK. Key responsibilities include establishing best practices for inbound and outbound prospecting, standardizing qualification and performance metrics, coaching and developing team members, strengthening cadence discipline and pipeline hygiene, and driving qualified pipeline creation aligned to revenue goals. The role will also partner closely with Sales, Marketing, and RevOps to execute targeted campaigns, improve lead quality and follow-up, manage SDR playbooks, and optimize the use of sales development tools, data, and reporting.

Requirements

5–7+ years of experience
Significant time in SDR/BDR or similar prospecting roles
Exposure to enterprise sales environments
Prior experience as a team lead, player-coach, or senior mentor
Strong operating discipline
Commercial acumen
Familiarity with Salesforce
Familiarity with sales engagement platforms
Familiarity with enrichment tools
Familiarity with intent data
Familiarity with conversation intelligence

Responsibilities

Establishing best practices for inbound and outbound prospecting
Standardizing qualification and performance metrics
Coaching and developing team members
Strengthening cadence discipline and pipeline hygiene
Driving qualified pipeline creation aligned to revenue goals
Partnering closely with Sales, Marketing, and RevOps to execute targeted campaigns
Improving lead quality and follow-up
Managing SDR playbooks
Optimizing the use of sales development tools, data, and reporting