The Sales Associate is a front-line ambassador of the Coach brand, responsible for providing an elevated, personalized shopping experience while meeting personal and store sales goals and supporting daily store operations. The role combines luxury-retail service, omni-channel selling, and team collaboration to build brand loyalty and revenue. Associates represent Coach according to its Guide to Style and Service standards, build client relationships through personalized styling and product expertise, and drive sales through tailored recommendations, cross-selling, and upselling. They use mobile point-of-sale, clienteling tools, and social-selling platforms, including short-form video, to capture customer data and encourage repeat purchases. Associates develop personal sales plans, work toward individual and team KPIs, source and follow up with customers, and adapt their selling approach to changing business needs. They also complete operational duties such as transactions, cash wrap, inventory processing, replenishment, visual merchandising, shipment receiving, and product movement. The role requires maintaining clean, organized, and stocked sales-floor and stockroom areas while following retail, POS, and asset-protection procedures. Associates collaborate with teammates, participate in brand initiatives and training, welcome feedback, and maintain a calm, professional demeanor. The position requires a flexible schedule to meet business needs, including nights, weekends, peak busy season, high-traffic retail days, and public holidays. Physical requirements include regularly lifting at least 25 pounds and occasionally up to 50 pounds, as well as climbing, bending, kneeling, and maneuvering around the sales floor and stockroom. The listed duties are representative and not exhaustive.
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Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed