Sales and Business Development Manager

Guru StudioToronto, ON
CA$80,000 - CA$100,000Hybrid

About The Position

Guru Studio, a leading animated storytelling company with over twenty-five years of experience, is seeking a Sales and Business Development Manager to join their internationally renowned Toronto-based team. This role is crucial for driving the company's growth by overseeing the international content distribution sales process, managing existing partnerships, and identifying new production and co-production opportunities. The ideal candidate will be instrumental in securing financing for Guru's intellectual property and expanding brand recognition through licensing and merchandising. This position requires representing the company at global industry events and maintaining strong relationships with international broadcasters and investors.

Requirements

  • 2-5 years in sales, business development or licensing within the entertainment, media, or animation industry, with a focus on international markets.
  • Proven ability to build and maintain executive level relationships.
  • Track record in securing new business and managing international sales, content distribution, and licensing agreements.
  • Strong negotiation, communication, and presentation skills.
  • Deep understanding of rights management, content delivery workflows, and digital distribution platforms (IPTV, OTT, social media).
  • Strategic thinker with the ability to drive sales strategies and execute business plans.
  • Expertise in CRM software (Salesforce) and rights management systems (e.g., MyMediaBox).
  • Ability to travel internationally as required.

Responsibilities

  • Oversee the end-to-end sales process for international content distribution including sourcing new partners, pitching, negotiating contracts, and ensuring content delivery.
  • Lead agreements from pitch to follow up, negotiation to close, and from delivery of materials to invoicing.
  • Account management of existing content and licensing partners.
  • Send and deliver support materials to broadcasting and licensing partners with a careful and client-first mentality.
  • Work with senior executives (Production, Development, Legal, Finance) to identify, qualify and bring in new production and co-production opportunities.
  • Build trust with clients by understanding their challenges, asking insightful questions, actively listening and offering strategic, creative solutions through a thoughtful and collaborative approach.
  • Leverage relationships with international broadcasters and investors to help secure financing for Guru’s owned IP.
  • Source new opportunities for licensing & merchandising to drive global brand recognition and maximize sales.
  • Represent the company at international markets, conferences, and industry events, to develop new partnerships and explore growth opportunities.
  • Coordinate client outreach and meetings for industry events to promote the company’s IP.
  • Arrange complex travel and accommodations, compile documents for travel-related meetings.
  • Generate and present detailed sales reports including forecasting to senior management, highlighting key metrics, trends, and performance against targets.
  • Work with Finance to track sales data, invoicing and client information using Guru’s CRM.

Benefits

  • Health and wellness support
  • Extensive benefits plan
  • Extended mental health services and initiatives
  • Learning opportunities that encourage skill development and growth
  • Support for philanthropic initiatives through the charity committee Guru Gives
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