About The Position

The Sales Advisor provides excellent customer service by welcoming and guiding customers through the store and available OMNI experiences, actively selling products, and sharing relevant fashion and product information. The role supports customers throughout their shopping experience and promotes the H&M brand, its Customer Loyalty App (Hello Member), and in-store sustainability initiatives. The Sales Advisor contributes to store sales and operations by caring for garments, replenishing stock, maintaining merchandise presentation, and keeping the sales floor and back of house clean and orderly. The role works collaboratively with colleagues and store management, follows store procedures and legal requirements, participates in training and feedback, and supports opening and closing activities.

Requirements

  • Sales experience in a dynamic and collaborative environment.
  • Experience in customer service in fashion, retail, or another service-related industry.
  • Passion for fashion and H&M products.
  • Motivation to provide customers with a great experience.
  • Communicative, creative, curious, motivated, flexible, decisive, and action-oriented approach.
  • Enjoy working in a collaborative and dynamic environment.

Responsibilities

  • Welcome and guide customers through the store and available OMNI experiences, providing direct customer service.
  • Engage customers in conversations and guide them through fashion trends, stories, and products throughout the store.
  • Promote and sell products, and support commercial or operational actions to reach sales targets.
  • Promote the Hello Member Customer Loyalty App and in-store sustainability initiatives.
  • Represent the H&M brand positively in customer interactions.
  • Stay informed about fashion trends, styles, brands, products, competitors, and relevant influencers; share relevant product and fashion knowledge with customers.
  • Share service, fashion, and store operations knowledge with colleagues, and give and receive feedback to support team development.
  • Follow store procedures, routines, health and safety guidelines, and applicable legal requirements.
  • Participate in onboarding, introductions, training, and courses relevant to the role and future development.
  • Complete the garment cycle, including unpacking, refilling, steaming, and garment care.
  • Operate fitting room and checkout areas according to best practices and processes.
  • Keep the sales floor, stockrooms, and back of house clean and tidy.
  • Support garment presentation and maintain merchandise displays according to visual and commercial guidelines.
  • Maintain good stock levels through sales-floor replenishment routines.
  • Maintain best practices for in-store OMNI services and technology, including the Instore Care App, Click & Collect, and Smart Store.
  • Support store opening and closing.

Benefits

  • Staff discount card for H&M Group brands, in stores and online.
  • Inclusion in the H&M Incentive Program (HIP).
  • Health insurance.
  • Wellness and family support programs.
  • Company match retirement plan.
  • Paid leave programs.
  • Paid time off, including a community day to serve the local community.
  • Extensive development opportunities around the globe.
  • Access to Colleague Resource Groups (CRGs) for community and networking opportunities.
  • Access to a large global talent community and career growth opportunities.
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