Sales Account Executive

Lamar Advertising•Montgomery, AL
•$45,000 - $55,000•Hybrid

About The Position

Lamar Advertising is seeking a motivated Sales Account Executive for their Montgomery, Alabama office. This role involves bringing innovative outdoor advertising campaigns to life for brands in Montgomery, AL, and surrounding areas. The Account Executive will be responsible for meeting and exceeding sales objectives in their assigned territory by utilizing professional sales techniques to develop long-term advertising relationships. This position is rated #1 Sales team for 2025 on Comparably and offers a salary plus commission structure with unlimited earning potential.

Requirements

  • Comfort making cold calls over the phone and in-person.
  • Ability to make oral presentations and clearly articulate policies and procedures.
  • Align with our values of inclusivity and effectively communicate with people of various social, cultural, economic, and educational backgrounds.
  • Motivation to learn new technology and systems.
  • Ability to exhibit effective time management and self-organization.
  • Willingness to immerse yourself in the outdoor advertising industry with the intent of selling its benefits to businesses and customers.
  • Ability to communicate professionally both verbally and in writing.
  • Ability to perform effectively under fluctuating workloads.
  • A knack for making connections and gaining the trust of others.
  • Ability to meet a sales quota and utilize general sales techniques.
  • Intrinsic self-motivation to overcome challenges and meet goals.
  • Resilience in response to rejection.
  • Current and Valid Driver’s License required.
  • Proficiency in Microsoft Office Suite.
  • U.S. work authorization not requiring sponsorship.

Nice To Haves

  • College Degree preferred.
  • Previous Outdoor Advertising sales experience preferred.
  • CRM experience preferred.

Responsibilities

  • Meet and exceed sales targets and monitor personal sales data and reports.
  • Target businesses in the assigned area and visit established Lamar clients as well as competitor's clients in a specified time frame.
  • Exhibit working knowledge of local and national competition.
  • Cluster accounts to work them efficiently.
  • Identify potential growth areas and open new accounts.
  • Use Lamar computer tools to locate prospects & follow up on leads, as well as prepare proposals, written presentations, and research.
  • Develop presentation skills by utilizing computer tools, and present to clients on a regular basis.
  • Develop new product knowledge and selling skills.
  • Actively participate in sales meetings, regional meetings, seminars, and trade shows.
  • Perform administrative duties, such as maintaining daily, weekly, and monthly sales plans a month in advance.
  • Follow up on all client production orders and problem-solve any issues that may arise.
  • Maintain organized and up-to-date records of clients and sales activity.

Benefits

  • Monday-Friday schedule
  • Paid holidays
  • First-year earning potential of $45,000 - $55,000 including commissions
  • No commission cap
  • Monthly auto and cell allowances
  • Comprehensive training program
  • Opportunities to participate in corporate-hosted Lamar Sales School
  • Multiple medical plan options
  • Health savings account
  • Hospital, Accident, and Critical Illness coverage
  • Dental and vision insurance
  • Short and long-term disability
  • Paid parental leave
  • 120 hours of paid time off (PTO) that increases with tenure
  • 12 paid company holidays
  • Employee Stock purchase plan
  • 401(k) plan with company match
  • Up to $1,200 value in employer-paid HSA contributions and cash rewards for engaging in wellness program
  • People-first culture
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