Revenue Analyst

Sign In App • Saint Petersburg, FL

43d • $100,000 - $110,000 • Hybrid

About The Position

Sign In App is seeking a highly analytical and commercially minded Revenue Analyst to evaluate and improve the performance of its marketing funnel and go-to-market engine. The role turns marketing and sales data into actionable insights about pipeline sources, pipeline quality and value, prospect progression, and opportunities to invest in efficient ARR growth.

Reporting to the SVP Financial Planning & Analysis, the Revenue Analyst partners closely with Marketing, Revenue Operations, Sales, and Finance to establish consistent reporting and analyze performance across customer segments and channels. The position identifies ways to improve conversion, pipeline generation, customer acquisition cost, and marketing ROI, and presents insights and recommendations that support better Marketing and Sales decisions.

The role is based in St. Petersburg, Florida, preferably, and is open to candidates elsewhere. St. Petersburg-based employees work hybrid, with three days per week in the office. Denver-based employees have access to a local office hub; employees in other locations work fully remotely. Standard business hours apply, with occasional flexibility for collaboration across global time zones. Occasional travel may be required.

Requirements

• 3 to 5+ years' experience in marketing analytics, revenue analytics, BI, RevOps, or a similar analytical role.
• Strong understanding of SaaS funnel metrics, including MQL, SQL, opportunity conversion, pipeline, ARR, CAC, LTV, and CAC payback.
• Advanced Excel or Google Sheets skills and experience working with large datasets, with a sharp eye for inconsistencies and data quality.
• Ability to translate complex data into concise, commercial insights and present them confidently to senior leadership.
• Sharp analytical mind and genuine commercial curiosity.
• Ability to investigate the reasons behind results, spot data inconsistencies, and ask good questions of the data.
• Confidence turning funnel and pipeline metrics into clear takeaways for Marketing and Sales.
• Proactive approach to bringing forward recommendations.

Nice To Haves

• Experience with marketing attribution modelling and campaign-level analysis.
• Experience with cohort and customer segmentation analysis.
• Prior exposure to go-to-market segmentation models (Transactional/SMB, Mid-Market, Enterprise).
• Experience partnering directly with Finance on budgeting or ROI evaluation.
• Track record of proactively bringing recommendations forward rather than only responding to requests.

Responsibilities

• Own reporting and analytics across the marketing funnel, from lead generation through pipeline, bookings, and ARR.
• Analyze funnel performance and pipeline quality, including conversion rates, deal size, velocity, and ARR contribution across SMB, Mid-Market, and Enterprise segments.
• Measure marketing-sourced and marketing-influenced pipeline by channel, campaign, geography, and product, and recommend where to increase, reduce, or redirect spend.
• Build reporting on CAC, LTV, CAC payback, marketing ROI, and sales and marketing efficiency.
• Create dashboards, forecasts, and leading indicators that give executives visibility into funnel performance and future ARR.
• Partner with Revenue Operations and Finance on consistent definitions, data integrity, attribution methodology, budgeting, and ROI analysis.
• Provide clear insights and recommendations to help Marketing and Sales make better decisions.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed