Retention Creative Designer

Comfrt•, (Multiple States)

2d•Remote

About The Position

Comfrt is looking for our next Retention Creative Designer who will own the visual execution of our retention channels end to end — designing high-performing email, SMS, and push creative that keeps our community engaged, drives repeat purchase, and brings the Comfrt brand to life across every lifecycle moment.

Requirements

3 or more years of graphic design experience with a portfolio demonstrating strong email and CRM creative, ideally for a DTC or ecommerce brand
Deep understanding of email design best practices including mobile-first layout, dark mode compatibility, accessibility, and rendering across clients
Proven experience designing for conversion, with an instinct for what visual choices drive action rather than just aesthetics
Proficiency in Figma and Adobe Creative Suite
Familiarity with Klaviyo or a comparable ESP, with hands-on experience building or working within email template systems
Ability to move quickly, manage multiple concurrent briefs, and deliver polished work on tight timelines
Strong communication skills and comfort working cross-functionally with marketing, creative, and data teams
A portfolio that includes email, SMS or MMS, and ideally push creative

Nice To Haves

Experience designing for loyalty or membership programs
Familiarity with A/B testing methodologies and translating performance data into design decisions
Motion design or GIF production skills for email and SMS
Experience with Figma component libraries or design systems
Background in fashion, apparel, or lifestyle brands

Responsibilities

Design all email creative end to end, including promotional campaigns, automated flow templates, loyalty program communications, transactional touchpoints, and re-engagement series
Produce SMS-compatible imagery, GIFs, and MMS creative optimized for mobile rendering and click-through
Create push notification visuals and supporting creative assets for lifecycle moments
Own the visual testing roadmap for retention channels, including module-level A/B tests on imagery, layout, CTA design, hero treatment, and color
Build and maintain a modular email design system within Klaviyo, enabling rapid template iteration without sacrificing brand consistency
Partner with the Retention and CRM Campaign Manager on campaign briefs, translating copy and strategy into visual executions that are built to perform
Collaborate with the Creative Director to ensure all retention creative aligns with brand standards and seasonal direction
Analyze performance data alongside the retention team and apply findings to ongoing design decisions, with a point of view on what visual changes move the needle
Support ComfrtClub loyalty program creative needs, including member communications, tier-specific messaging, and rewards-focused campaigns
Support the design of onsite capture experiences including email and SMS pop-ups, working cross-functionally to create visually compelling opt-in moments that drive list growth