Retail Store Manager

LEGOLAND Discovery Centre•Kansas City, MO
•$65,000 - $70,000•Onsite

About The Position

The Retail Store Manager leads retail revenue, visual merchandising, guest satisfaction, and daily site operations at LEGOLAND Discovery Center in Kansas City, Missouri. This hands-on leadership role oversees a high-volume LEGO retail store and a broader attraction operation, with a focus on building an energized team, improving sales per capita, and delivering the LEGO brand experience. The manager owns retail sales performance and the P&L; oversees merchandising, inventory, and commercial strategy; and leads daily operations across retail, admissions and ticketing, and café/food and beverage services. The role also serves as the on-duty operational lead on peak trading days, supporting safety, guest flow, and operational efficiency. The manager recruits, trains, and develops team members, establishes performance goals, and manages scheduling and labor budgets around seasonal traffic and business targets.

Requirements

  • At least 3 years of progressive management experience in high-volume retail, specialty retail, commercial guest operations, or multi-departmental venues.
  • Demonstrated ability to drive retail sales and maintain visual merchandising standards, inventory control, and team KPIs.
  • Ability to lead teams across retail sales, ticketing, and light food and beverage services with a guest-first mindset.
  • Comfort analyzing sales metrics, managing operational budgets, and executing promotional strategies.
  • Ability to thrive in fast-paced, seasonal environments, including weekend and holiday trading.

Responsibilities

  • Own the retail store’s P&L and sales performance, including per-capita spending, average transaction value, and units per transaction.
  • Execute store layouts, promotional displays, and seasonal product launches in line with LEGO brand standards.
  • Maintain inventory control, cycle counts, and loss-prevention standards.
  • Use sales data, inventory trends, and foot-traffic reporting to optimize stock availability, margin, and product placement.
  • Oversee daily operations across retail, admissions/ticketing, and café/food and beverage services.
  • Model hospitality standards, coach staff on guest engagement and upselling, and resolve elevated guest feedback.
  • Serve as the on-duty operational lead during peak trading days, maintaining safety, guest flow, and operational efficiency.
  • Recruit, train, mentor, and develop teams across retail, admissions, and guest services.
  • Build an inclusive, energized workplace culture focused on empowerment, coaching, and performance goals.
  • Manage wage models, shift scheduling, and labor budgets in line with seasonal traffic and commercial targets.

Benefits

  • LEGO product, attraction ticket, and Merlin Entertainments pass discounts.
  • Career advancement opportunities across Merlin Entertainments’ global portfolio of attractions.
  • Paid time off.
  • Medical, dental, and vision coverage.
  • 401(k) program with company matching contributions.
  • Free Merlin Magic Pass entry for friends and family to parks and attractions.
  • Recognition programs and rewards.
  • Tuition reimbursement.
  • Learning and advancement opportunities.
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