Retail Media Manager

Pura•Pleasant Grove, UT

About The Position

As the Retail Media Manager, you will be responsible for managing an agency and hands-on execution, optimization, and pacing across our key retail media networks (RMNs). This role is a critical execution layer within the Integrated Media team, enabling scale, speed, and operational excellence across our retail partnerships. You will partner closely with the Sr. Director, Integrated Marketing, integrated media team and our retail sales teams to activate strategy with rigor and precision, while supporting testing, efficiency improvements, and performance insights for channels like Amazon, Target, Nordstrom, Home Depot, Ulta and more.

Requirements

Bachelor’s degree in Marketing, Business, or a related field.
3–5 years of experience in performance media execution, with a strong focus on retail media networks.
Hands-on experience with major retail media platforms (e.g., Amazon DSP, Amazon Sponsored Ads, Walmart Connect, Target, Criteo).
Strong analytical and problem-solving skills.
Detail-oriented with strong organizational skills.
Comfortable working in a fast-paced, test-and-learn environment.

Nice To Haves

Experience working in-house or at an agency supporting CPG or DTC brands transitioning into wholesale.
Exposure to subscription-based or eCommerce businesses.
Familiarity with performance reporting tools and analytics platforms

Responsibilities

Own day-to-day execution and management of retail media campaigns (e.g., Amazon Ads, Target Roundel, Criteo, etc.).
Manage budgets, pacing, bids, and optimizations to hit performance targets and drive product velocity at retail.
Execute testing plans and support experimentation across retail media platforms.
Monitor performance against key KPIs including ROAS, TACoS (Total Advertising Cost of Sale), and overall retail sales metrics.
Partner with retail partners and agency partners to improve performance and scale.
Support reporting, insights, and performance readouts to cross-functional teams.
Partner with Media Content Strategist to develop briefs for RMN and retail awareness campaigns
Ensure strong execution hygiene and operational consistency across all retail campaigns.
Launch, manage, and optimize retail media campaigns to drive in-store and online retail sales.
Monitor daily performance and pacing to ensure budget efficiency.
Identify optimization opportunities and surface insights related to consumer shopping behaviors.
Support testing roadmaps and learning agendas for retail media networks.
Partner cross-functionally with Integrated Media, Sales, Creative, and Finance teams.
Maintain best practices across retail accounts and advertising platforms.