Seasonal Resort Marketing Specialist
About The Position
The Seasonal Resort Marketing Specialist for Mount Sunapee and Crotched Mountain helps bring resort brand strategy and the guest experience to life through events and activations, partner integrations, in-resort messaging and signage, guest-facing promotional materials, go-to-market support, and website ownership. The role is part of the Resort Marketing Team and reports to the Field Marketing Manager. It works across departments and with internal operations teams, vendors, local organizations, partners, and community groups to support resort marketing and operational goals. The specialist assists with planning and executing events and brand activations, directs external agencies, contractors, vendors, partners, and event staff as needed, and manages shifting priorities and workflows. The role also updates resort website content, supports strategic partner integrations and events, helps coordinate on-mountain content capture and creative shoots, and oversees in-resort signage, messaging, and guest communications. Additional duties may be assigned to support resort and enterprise goals. This is an in-resort, winter-seasonal position; remote work is not available. Weekend, holiday, and evening work may be required. Reliable transportation between both mountains is required. The position requires beginner-level skiing or snowboarding ability and comfort on green terrain.
Requirements
- Four-year college degree required.
- At least 2 years of marketing, event, sales, or other related experience.
- Familiarity with Microsoft Office and social media channels.
- Excellent English-language and writing skills.
- Strong organization, attention to detail, and professional conduct.
- Self-starter with ambition and ability to manage multiple tasks.
- Must be able to work holidays, weekends, and evenings as needed.
- Must have reliable transportation to and from both mountains.
- Beginner-level skier or snowboarder ability and comfort on green terrain.
- Must be at least 18 years of age.
Nice To Haves
- Marketing, business, or communications emphasis in college.
- Field marketing or event experience.
- Intermediate or advanced skiing or snowboarding ability.
- Comfort on blue and black terrain.
Responsibilities
- Collaborate with marketing and mountain operations teams to develop and execute events, activities, and brand activations that elevate the guest experience.
- Direct external agencies, contractors, vendors, partners, and event staff as needed to execute activations, events, and brand experiences.
- Manage projects and collaborate with stakeholders to prioritize workflows and address complex, high-volume, and changing information.
- Update core resort website pages with winter operating details, guest experience news, and event calendar content.
- Support strategic alliance partner integrations in-resort, including partner events, activations, signage, deliverables, and photo shoots.
- Assist with in-resort content capture and promotion, host brand and photo shoots with third-party creative and content vendors, and facilitate content delivery to centralized creative and content teams.
- Oversee the creation and deployment of in-resort signage, messaging, and guest-facing promotional materials and communications.
- Perform additional responsibilities as needed to support resort and enterprise goals.
Benefits
- Free employee passes and free ski lessons.
- Discounted lift tickets for friends and family.
- Employee discounts on lodging, food, gear, and mountain shuttles.
- 401(k) retirement plan.
- Employee Assistance Program.
- Training and professional development.
- Referral program.
- 40% retail discounts.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
