Resident Entrepreneur

Rugiet Health•Austin, TX

About The Position

This is an opportunity to build Rugiet’s women’s health brand from the ground up, supported by the company’s infrastructure, capital, and clinical credibility. The Resident Entrepreneur (Entrepreneur-in-Residence for Women’s Health) will lead exploration, validation, and eventual launch of the brand, operating with significant autonomy and reporting directly to the CEO. The role calls for a founder mindset and general management capabilities to build a category from scratch. The role includes a potential transition into a senior leadership position, such as GM or President, when the brand launches, pending mutual agreement. Compensation includes a competitive salary, a performance bonus tied to launch milestones, meaningful equity participation, and full benefits.

Requirements

  • At least 8 years of experience, including experience at a high-growth startup, DTC brand, or consumer health company.
  • Demonstrated experience launching a product, brand, or business.
  • Deep understanding of the women’s health landscape, including consumer behavior, clinical considerations, and the regulatory environment.
  • Strong commercial instincts and familiarity with unit economics, CAC, LTV, and retention.
  • Exceptional communication skills and the ability to synthesize ambiguity into clear recommendations.
  • Resourcefulness and comfort operating without a playbook.

Nice To Haves

  • Experience in telehealth, compounding pharmacy, or regulated health categories.

Responsibilities

  • Lead market research and consumer discovery to identify the women’s health opportunity best aligned with Rugiet’s capabilities.
  • Develop and pressure-test the brand strategy, product roadmap, and go-to-market approach.
  • Work with clinical, regulatory, and compounding teams to identify viable treatment categories.
  • Build financial models and business cases to guide investment decisions.
  • Source and manage external partners, including creative agencies, medical advisors, and technology vendors.
  • Recruit and help assemble the founding team for the new brand.
  • Present findings, recommendations, and progress to executive leadership and the board.
  • Transition into a senior leadership role, such as GM or President, upon brand launch, pending mutual agreement.

Benefits

  • Competitive salary.
  • Performance bonus tied to launch milestones.
  • Meaningful equity participation.
  • Full benefits, including health coverage, 401(k), and PTO.
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