Regional Tool Specialist

REXEL•Anaheim, CA
•$77,246 - $96,558

About The Position

The Regional Tool Specialist drives sales growth, technical expertise, and market penetration for tools and related product categories throughout an assigned region. The role partners with branch personnel, outside sales representatives, supplier partners, and customers to identify opportunities, provide technical recommendations, conduct demonstrations and training, and execute regional growth initiatives. It serves as the primary resource for tool applications, product knowledge, supplier engagement, and business development within the assigned territory, supporting regional sales strategy by developing customer relationships, creating demand, and delivering solutions that improve customer productivity, safety, and operational performance. The position is with Platt in Anaheim, California. Rexel USA distributes electrical products and related supplies through multiple business banners and a network of more than 460 warehouse storefront locations across the United States.

Requirements

  • At least 4 years of sales experience.
  • Electrical distribution industry or related experience required.
  • High school diploma or GED required.
  • Product and application knowledge required.
  • Ability to communicate effectively with outside sales staff, customers, and coworkers.
  • Ability to prioritize and organize job tasks and manage multiple tasks and deadlines.
  • Ability to perform mathematical calculations required to complete assigned tasks accurately.
  • Willingness and ability to help others and work in a team-based environment.
  • Excellent negotiation and interpersonal skills, with the ability to influence decisions.
  • Customer-oriented, motivated, and equipped with strong communication, organization, and problem-solving skills.
  • Intermediate or advanced computer skills, specifically with Excel, Outlook, and Word.

Responsibilities

  • Develop and maintain expert knowledge of industrial power tools, cordless platforms, hand tools, cutting tools, fastening systems, tool storage solutions, safety-related tooling products, and related applications.
  • Drive regional sales growth with branch personnel, outside sales teams, key customers, and supplier partners.
  • Lead and support sales efforts involving key targets, strategic customers, major projects, and significant regional growth opportunities.
  • Conduct product demonstrations, jobsite visits, technical presentations, and customer training sessions.
  • Evaluate customer operations, workflows, and applications to identify productivity improvements and cost savings through tool solutions.
  • Develop and execute annual business plans with regional leadership, branch managers, and supplier partners.
  • Support branches in developing stocking programs, inventory strategies, and product standardization initiatives.
  • Build and maintain supplier relationships and participate in joint sales calls, growth programs, and promotional activities.
  • Coordinate supplier-funded training events, contractor days, customer appreciation events, and regional marketing initiatives.
  • Assist branches and customers with technical support, application recommendations, troubleshooting, and product training.
  • Support large project opportunities involving tool packages, contractor programs, and managed inventory solutions.
  • Analyze sales performance, market trends, supplier opportunities, and customer activity to identify growth opportunities and improve market share.
  • Present proposals and recommendations to technical, operational, purchasing, and executive audiences.
  • Participate in supplier training schools, product meetings, and industry events to maintain and enhance technical expertise.
  • Collaborate with internal teams to improve customer experience, increase sales effectiveness, and support strategic business objectives.

Benefits

  • Medical, dental, and vision insurance
  • Life insurance
  • Short-term and long-term disability insurance
  • 401(k) with employer match
  • Paid vacation and sick time
  • Paid company holidays and flexible personal days
  • Tuition reimbursement
  • Health and wellness programs
  • Flexible spending accounts
  • HSA accounts
  • Commuter transit benefits
  • Optional insurance, including pet insurance, legal assistance, critical illness, and home and auto insurance
  • Employee discount programs
  • Professional training and development programs
  • Career advancement opportunities
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