Regional Sales Manager

Crunch Fitness - CR HoldingsTampa, FL
Hybrid

About The Position

The Regional Sales Manager will lead the strategic vision, execution, and performance of all sales operations across CR Fitness clubs. This individual is responsible for driving top-line revenue through new member acquisition and presale performance while developing and mentoring a high-performing sales leadership team. This role requires a proven leader with deep fitness industry knowledge, strong analytical capabilities, and a results-driven, people-first mindset.

Requirements

  • 10+ years of progressive sales leadership experience in the fitness industry
  • Proven track record of building and scaling sales teams and driving multi-unit revenue growth
  • Strong leadership and communication skills with the ability to motivate and influence all levels of the organization
  • Analytical mindset with a deep understanding of sales metrics, CRM tools, and reporting
  • Passion for fitness and a strong alignment with CR Fitness’s mission and growth vision
  • Willingness to travel regularly across markets (up to 75%)
  • Willingness to relocate to any market based on the needs of the company

Responsibilities

  • Support, and develop the Vision and Culture and integrity of the organization
  • Execute sales strategies to meet and exceed company growth goals across all designated markets
  • Responsible for achieving monthly, quarterly, and yearly revenue / unit objectives set forth by the Company regarding membership and Operations
  • Lead, coach, and develop a team of Regional Vice Presidents, District Managers, and General Managers
  • Oversee membership performance, KPIs, and forecasting across all locations
  • Analyze weekly and monthly performance trends and present data-driven recommendations to executive leadership
  • Partner with NCO team to ensure successful club launches and presale campaigns in new and expanding markets
  • Partner with Marketing, Operations, and Personal Training Leaders to align on member acquisition and retention strategies
  • Cultivate a high-performance, accountability-driven sales culture aligned with CR Fitness values

Benefits

  • Competitive base salary + performance-based bonus
  • Medical, Dental, Vision & Life Insurance
  • 401K & PTO
  • Auto Allowance
  • Free CR Fitness membership & Discounted Personal Training Session
  • Exciting, team-oriented work environment with career growth opportunities in a rapidly expanding company
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