Regional Sales Manager

Inside Higher EdWashington, DC
$75,000Hybrid

About The Position

Inside Higher Ed is seeking an experienced Sales Manager to drive the growth of our content solutions business. This role will play a key part in expanding our presence in target markets and delivering innovative engagement strategies for our clients. The successful candidate will support a defined number of sales meetings with new and existing clients across agreed territories. They will implement sales strategies in key markets, using local knowledge and market research to identify opportunities. The role involves attending industry and company events to generate leads and build strong client relationships. Accurate recording of all sales activity, upgrades, and relevant client information in Salesforce (and other internal systems) is crucial to support revenue tracking and market analysis. The candidate should bring a creative mindset, constantly exploring new and innovative ways to drive sales and client engagement with our content solutions. They will clearly communicate IHE’s content solutions, packages, and pricing structures to prospective and existing customers, while maintaining a consistently high standard of customer service and client care. The focus will be on achieving individual and team targets, as defined by IHE.

Requirements

  • Experience in new business development and sales
  • Strong networking skills
  • Evidence of commercial acumen
  • Able to demonstrate a creative and original talent
  • Comfortable and confident in delivering presentations to clients
  • Excellent listening & communication skills
  • Evidence of building long term client relationships
  • Computer literacy
  • Excellent organisational skills
  • Ability to prioritise workload
  • Excellent time management
  • Able to multitask
  • Able to work to strict deadlines

Nice To Haves

  • Proven experience engaging and selling to centrally managed university departments, such as libraries, academic affairs, and institutional services
  • Degree level qualification or equivalent
  • Presenting and leading panel sessions at events
  • Experience working within a content-led media/ news business

Responsibilities

  • Drive sales of IHE’s new site-wide subscription service to universities across North America, positioning it as a strategic resource for faculty, administrators, and students.
  • Develop and execute targeted sales strategies to penetrate key markets, focusing on institutional decision-makers in higher education.
  • Generate new business opportunities by leveraging market research, networking, and deep knowledge of the higher education landscape.
  • Cultivate and manage relationships with new and existing university clients, ensuring high engagement and adoption of the subscription across campuses to support long-term renewals.
  • Collaborate with marketing and editorial teams to deliver content-led panel discussions and thought leadership sessions at key in-person and virtual events.
  • Support a defined number of sales meetings with new and existing clients across agreed territories.
  • Implement sales strategies in key markets, using local knowledge and market research to identify opportunities.
  • Attend industry and company events to generate leads and build strong client relationships.
  • Accurately record all sales activity, upgrades, and relevant client information in Salesforce (and other internal systems) to support revenue tracking and market analysis.
  • Bring a creative mindset—constantly exploring new and innovative ways to drive sales and client engagement with our content solutions.
  • Clearly communicate IHE’s content solutions, packages, and pricing structures to prospective and existing customers.
  • Maintain a consistently high standard of customer service and client care.
  • Focus on achieving individual and team targets, as defined by IHE.
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