Regional Sales Manager (Healthcare)

AliMed•Milwaukee, WI

About The Position

The Regional Sales Manager is responsible for driving profitable growth in an assigned territory through new customer acquisition, expansion of existing accounts, and increased adoption of AliMed products and solutions. The role requires knowledge of the healthcare ecosystem—including IDNs, manufacturers, distributors, GPOs, and healthcare providers—and the ability to turn that knowledge into business opportunities. As the primary owner of the territory, the Regional Sales Manager develops customer relationships across clinical, supply chain, operations, and finance stakeholders, coordinates internal and external resources, and executes strategies to achieve business objectives. Success requires a proactive, ownership-oriented approach to identifying opportunities, creating demand, developing relationships, and delivering measurable results. AliMed has supported healthcare professionals for more than 50 years with specialized medical products and practical clinical solutions. This role helps advance that mission by developing the assigned territory, building strong customer relationships, and finding opportunities to grow the business. The position involves approximately 50–75% travel within the territory and as otherwise required for customer meetings, company meetings, trade shows, and other business needs.

Requirements

  • Bachelor's degree in Business, Marketing, Healthcare Administration, or a related discipline.
  • At least 5 years of progressive healthcare sales or commercial experience.
  • Demonstrated success acquiring new customers, expanding existing accounts, and delivering measurable revenue growth.
  • Strong understanding of healthcare purchasing processes and the roles of clinical, supply chain, contracting, and finance stakeholders.
  • Demonstrated financial and commercial acumen, including knowledge of pricing, profitability, negotiations, and customer economics.
  • Ability to develop and execute territory and account strategies and manage a qualified sales pipeline.
  • Proficiency with CRM systems and sales analytics for managing customer activity, opportunities, forecasting, and territory performance.
  • Ability to work cross-functionally and influence internal and external stakeholders without direct reporting authority.
  • Ability to independently manage a geographic territory while collaborating effectively with internal teams and external sales partners.
  • Strong communication, relationship-building, negotiation, organizational, and problem-solving skills.
  • Ability to prioritize opportunities, manage multiple customer initiatives, and adjust to changing customer and market needs.
  • Demonstrated initiative, accountability, intellectual curiosity, adaptability, and commitment to continuous improvement.
  • Ability to safely and successfully perform essential job functions consistent with applicable federal, state, and local standards, including meeting qualitative and/or quantitative standards.
  • Ability to maintain regular, punctual attendance.
  • Ability to travel approximately 50–75% of the time within the assigned territory and as otherwise required for customer meetings, company meetings, trade shows, and other business needs.
  • While performing the job, regularly sit, talk, and hear; occasionally stand, walk, and reach with hands. Specific vision abilities include close vision and the ability to adjust focus.

Nice To Haves

  • Experience within IDN-facing sales, medical manufacturing, healthcare distribution, GPOs, or direct provider-facing sales.
  • Proven success selling proprietary or differentiated medical products and supporting product conversions.
  • Background working with hospitals, health systems, ambulatory surgery centers, healthcare distributors, GPOs, or similar healthcare organizations.

Responsibilities

  • Develop and execute a strategic territory sales plan to achieve revenue, gross profit, and growth objectives.
  • Identify, develop, and acquire new customers across hospitals, health systems, ambulatory surgery centers, and other healthcare markets.
  • Build and maintain long-term customer relationships and identify opportunities to expand product penetration and grow AliMed's proprietary and differentiated product portfolio.
  • Identify product conversions, standardization, long-term customer agreements, and other initiatives that support profitable, sustainable growth.
  • Build relationships with clinical stakeholders, including surgeons, nurses, and clinical leaders, to understand needs and identify solutions supporting patient care and workflow improvements.
  • Engage supply chain, purchasing, contracting, operations, and finance stakeholders to understand customer priorities, purchasing dynamics, pricing considerations, and financial objectives.
  • Coordinate internal resources, sales partners, Strategic Accounts, Inside Sales, Product Management, and other stakeholders to support opportunities and execute account strategies.
  • Develop and maintain a qualified pipeline of new-business and account-expansion opportunities.
  • Maintain accurate and timely customer, account, and opportunity information in the company CRM, and use sales analytics and customer intelligence for territory planning and forecasting.
  • Develop strategies for priority accounts and identify whitespace opportunities within existing customers.
  • Monitor customer needs, market trends, competitive activity, and emerging opportunities in the assigned territory.
  • Understand how IDNs, manufacturers, distributors, GPOs, and healthcare providers influence purchasing decisions.
  • Collaborate with distributor representatives, independent sales partners, and other external sales resources to identify and advance opportunities.
  • Partner with Product Management and other internal teams to share customer and market intelligence and support commercial initiatives.
  • Apply commercial judgment to pricing, profitability, negotiations, customer economics, and resource allocation.
  • Provide regular updates on territory performance, pipeline development, customer activity, competitive dynamics, and growth opportunities.
  • Maintain knowledge of AliMed products, services, value propositions, and relevant healthcare-market trends.
  • Take ownership and accountability for territory performance and assigned business objectives.
  • Perform other duties as assigned.
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