Regional Sales Manager - Food Team - Waukesha

Hydro-ThermalWaukesha, WI
Hybrid

About The Position

Hydro-Thermal Corporation is seeking a Regional Sales Manager for their Food Team, focusing on driving revenue growth and expanding market share for Direct Steam Injection (DSI) heating systems within a defined territory. This role involves selling engineered thermal solutions for precise liquid and slurry heating across various process industries, including food & beverage. The ideal candidate will possess strong technical aptitude, consultative selling skills, a hunter mentality, and excellent territory management abilities. The position requires travel within the territory (Texas, Oklahoma, Arkansas, Louisiana, and New Mexico) and occasional travel to the Waukesha/Greater Milwaukee area. The role emphasizes collaboration, innovation, and a commitment to customer success.

Requirements

  • Bachelor’s degree in Business Administration, Mechanical Engineering, Chemical Engineering, or a related field preferred.
  • 5–10 years of experience managing a full-cycle sales process for technical, engineered products and capital equipment preferred.
  • Completion of accredited, professional sales skills seminars or coursework (such as Miller-Heimann or Sandler) is a plus.
  • Strong understanding of heat transfer, steam systems, and process heating applications.
  • Proven ability to sell engineered-to-order or application-based solutions.
  • Experience navigating complex, multi-stakeholder sales processes.
  • Ability to translate technical features into clear economic and operational value for customers.
  • Experience with sanitary equipment in food, beverage, pharmaceutical, or dairy industries preferred.
  • Strong technical and mechanical aptitude.
  • Effective presentation, verbal, and written communication skills.
  • Proficiency with Microsoft Office Suite, CRM platforms (e.g., NetSuite), and Windows-based systems.
  • Highly organized with strong attention to detail.
  • Self-motivated with the ability to work independently and manage priorities in a fast-paced, changing environment.
  • Willingness to travel up to 50% within the assigned region.
  • Must have legal authorization to work in the United States.
  • Valid U.S. driver’s license and passport required.
  • Fluency in English required.

Nice To Haves

  • Strong “hunter” sales mentality.
  • Energetic, enthusiastic, and optimistic mindset.
  • Ability to effectively prioritize workload and adapt quickly to changing demands.
  • Self-motivated and ability to work independently.

Responsibilities

  • Develop and maintain strong relationships with key accounts, strategic customers, engineering firms, OEMs, and end users to drive specification of DSI systems and long-term growth.
  • Create and execute a comprehensive regional sales plan within the assigned industry, outlining programs and strategies to achieve and exceed annual HTC financial goals, business objectives, and personal performance targets.
  • Ensure strong market coverage to drive segment growth, enhance customer support, and consistently deliver the HTC value proposition through a balanced go-to-market approach, including both direct efforts and collaboration with Channel Partners.
  • Manage long sales cycles involving capital equipment and engineered solutions, tracking and driving projects from initial customer inquiry through order closure to ensure timely delivery and customer satisfaction.
  • Consistently achieve or exceed annual sales and margin targets through effective pipeline management, strategic account execution, and disciplined sales practices.
  • Maintain accurate and reliable sales forecasts by leveraging all available tools and resources, including timely and thorough CRM updates, to ensure strong pipeline visibility and data integrity.
  • Provide regular reporting on sales activity, market trends, and competitive intelligence to support informed decision-making.
  • Lead strategic sales presentations to key customers, clearly articulating HTC capabilities and delivering compelling value propositions, including ROI and total cost of ownership analyses.
  • Partner closely with engineering and applications teams to design and deliver optimized DSI solutions, working alongside Application Engineers and/or Business Development Engineers to define system requirements and prepare detailed bid proposal packages.
  • Support proposal development, pricing strategies, and contract negotiations to successfully close business opportunities.
  • Set sales budgets for regional Channel Partners, monitor performance, and routinely conduct joint sales calls to support their sales efforts and initiatives.
  • Provide product knowledge and training seminars for Channel Partners, end users, engineers, and contractors as needed.
  • Attend industry-related trade shows, events, and seminars to build brand presence and generate new opportunities.
  • Manage company expenses within established guidelines.
  • Operate daily with HTC Core Values in mind, ensuring they are consistently reflected in all communications with customers and partners.
  • Comply with all company mandates, policies, and standards.

Benefits

  • Competitive base salary plus performance-based commission/bonus
  • Car allowance or company vehicle
  • Comprehensive benefits package - health, dental, vision, 401(k)
  • Paid time off and travel reimbursement
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