Regional Product Marketing Manager

KLA•Boise, ID

7d•$144,800 - $246,200

About The Position

The Regional Product Marketing Manager supports business priorities for KLA’s Semiconductor Products and Customers business unit and SPTS division. The role identifies and qualifies customer opportunities, maps customer processes, identifies future process requirements, and reports regional needs to product management. It supports sales through technical discussions, customer responses, tool specifications for quotes, conference calls, and on-site visits. The position coordinates on-site tool evaluations as the primary contact between field teams and the factory, tracks evaluation progress, and uses on-site data to communicate results and identify needed continuous improvement projects (CIPs). It also plans and supports customer demonstrations, conducts competitor and regional market research, reviews tool performance and CIPs, and promotes products through trade shows, conferences, technical papers, presentations, and webinars.

Requirements

Bachelor’s degree in engineering or applied science and 5 years of wafer fab experience, or a master’s or PhD and 3 years of fab experience.
Proven wafer-processing experience gained at an equipment vendor or wafer fab.
Knowledge of semiconductor manufacturing and semiconductor processing, including etch, CVD, PVD, lithography, and ECD.
Knowledge of advanced semiconductor device packaging.
Knowledge of the Cost of Ownership (CoO) model used in wafer fabs.
Fluent in English and the local language.
Strong written and presentation communication skills.
Ability to build relationships and trust with customers.
Ability to work across multiple organizational levels and regions.
Attention to detail and ability to work under pressure and meet tight deadlines.
Enthusiastic, self-motivated, proactive, positive, open, cooperative, and empathetic approach.

Nice To Haves

Regional Product Manager experience with semiconductor capital equipment OEMs.

Responsibilities

Map customer process flows to identify opportunity areas.
Work with headquarters Product Managers to score opportunities based on strategic value, total addressable market, and commercial situation, and reach agreement on whether to pursue them.
Identify N+1 and N+2 customer process requirements and report them to Product Management.
Support Sales on qualified opportunities by providing tool specifications for quote generation and responding to customer and sales questions.
Advance opportunities through technical discussions and presentations, conference calls, and on-site customer visits.
Serve as the single point of contact between field teams and the factory for on-site tool evaluations.
Track evaluation progress, communicate results, identify whether CIPs are needed, and support findings with data generated on site.
Discuss customer demo requirements, collaborate on demo request forms, review requests with customers and the business unit, and participate in live demos when appropriate.
Research competitor products, including specifications, pricing, and development plans, and assist Product Managers in maintaining a competitor database.
Review tool performance and determine whether existing CIPs are effective or new CIPs are needed.
Research regional markets and trends using customer, supplier, analyst, conference-paper, and internet sources.
Promote products and SPTS by attending trade shows and conferences, contributing to technical papers and presentations, identifying promotional opportunities, and supporting online webinars.