Regional Marketing Manager, USA

Tsuga • New York, NY

4h • Remote

About The Position

Tsuga is a cloud-native observability company that provides enterprise infrastructure and IT teams with data sovereignty, predictable costs, and open standards built on OpenTelemetry. Its software and expertise run inside customers’ own cloud environments.

The Regional Marketing Manager will lead marketing for the assigned region, developing and executing programs that support regional sales goals and global company initiatives. The sales motion is top-down, executive-level, and enterprise-led, so the role works alongside sales to make that motion effective in the region. This is a hands-on position measured by revenue, with pipeline count and value tracked as leading indicators. The manager sets strategy and also executes programs directly.

As Tsuga grows, regional marketing is expected to expand into specialist roles across campaigns, customers, partners, and events. The person in this role may be positioned to lead that team after demonstrating what works. The role is based in the US and can be remote, or hybrid with at least three days per week in the office where Tsuga has an office in the employee’s country. Regular travel is required. Employment is full-time through an Employer of Record contract.

Requirements

• Track record of building regional marketing strategies and executing them directly.
• Deep knowledge of enterprise infrastructure and IT buyers and how they buy.
• Experience supporting top-down, executive-level enterprise sales.
• Hands-on, action-oriented approach; willing to do the execution work rather than only manage.
• Strong prioritization and ROI discipline, with comfort working amid ambiguity.
• Confidence using AI tools to work faster and smarter.
• Willingness to travel regularly.

Nice To Haves

• Experience in the regional market the role will cover.
• Background in observability, infrastructure, or IT software.
• Partner or channel marketing experience.

Responsibilities

• Own the regional marketing plan and set the mix of digital, third-party, and in-person events to deliver regional pipeline and revenue.
• Design and deliver targeted in-person programs and experiences for executive buyers in close partnership with sales.
• Develop creative ways to reach relevant buyers at large conferences without paying for a booth.
• Track program performance and shift effort toward activities that generate the most opportunities.
• Build and run regional marketing programs with partners alongside direct marketing activity.
• Develop deep customer relationships and turn customers into advocates.
• Prioritize work, focus on effective activities, and make successful programs repeatable.
• Use AI tools and skills to work efficiently, and engage creative agencies where they add value.
• Work closely with regional sales, the other Regional Marketing Manager, and the central marketing team.

Benefits

• Meaningful equity.
• $5,000 employee referral bonus.
• Quarterly company team offsites in France.
• Paid time off in line with local entitlements.
• Remote-friendly working arrangements.
• Unlimited snacks at the office.
• Additional benefits vary by country and will be shared during the interview process.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed