Regional Director of Sales

Alta Equipment Group•Columbus, OH

10d•Remote

About The Position

PeakLogix, an organization within Alta Equipment Group, is seeking a hunter-minded Regional Director of Sales to develop new business and customized solutions for warehousing, manufacturing, and order-fulfillment operations. This individual contributor will build a territory and strategic-account portfolio, acquire new customers, and expand relationships with existing accounts. Candidates may be based anywhere in the United States, with travel as needed for customer and business-development activities. The role focuses initially on selling static racking systems and other warehouse infrastructure equipment that improves warehouse and fulfillment-center performance. Using a consultative, value-driven sales approach, the Regional Director partners with engineers, designers, and internal support staff to shape solutions, prepare proposals, and hand projects off to delivery. There may be opportunities over time to sell automation systems with support from the broader team. PeakLogix describes its culture as collaborative, with employees working together to solve customer problems and win business. Alta Equipment Group emphasizes its guiding principles of investing in the best, passion for excellence, customers for life, mutual respect, and one team. The company promotes diversity, employee development, and a high-energy, respectful workplace.

Requirements

3 to 5+ years of B2B sales experience with a demonstrated hunter track record, including new-logo acquisition and consistent quota attainment.
Background in material handling, warehouse equipment, racking, or automation solutions.
Strong consultative selling skills, including the ability to quantify value and build compelling business cases.
Excellent verbal, written, and presentation skills, including the ability to communicate effectively with senior leaders in warehouse and operations environments.
Analytical, problem-solving, and critical-thinking skills, with attention to detail and follow-through.
Proficiency with CRM and remote collaboration tools, and disciplined territory and pipeline management.
Curiosity and drive to master warehousing principles.

Nice To Haves

CAD layout and design capabilities.

Responsibilities

Proactively target, prospect, and acquire new customers and build and manage a qualified territory pipeline.
Execute an account-based sales plan focused on high-value verticals, ideal customer profiles, and multilevel client relationships.
Manage the full sales cycle from first meeting through discovery, solution alignment, business-case development, negotiation, and close.
Consistently deliver sales results for the organization.
Lead structured discovery with operational leaders in manufacturing, distribution, and fulfillment to identify pain points and return-on-investment opportunities.
Develop tailored solutions with engineers, designers, and sales support, and deliver proposals and executive-level presentations focused on business value, risk reduction, and outcomes.
Partner with engineering, design, and project teams to clarify scope and ensure a smooth handoff to delivery.
Lead and contribute to bid packages and proposals while considering scope, schedule, and margin guardrails.
Maintain accurate CRM records, territory plans, and sales forecasts.
Grow existing accounts by identifying cross-sell and upsell opportunities across static racking and automation portfolios.
Maintain customer relationships through proactive, value-adding outreach and insight-led conversations.
Bring energy, positivity, and creativity to making work enjoyable and solving problems as a team.