Regional Communications Manager

American Red Cross • Nashville, TN

1d • Onsite

About The Position

The Regional Communications Manager plans and implements communications and marketing activities that advance business objectives, raise awareness of the American Red Cross mission, support revenue generation, and inform the public about Red Cross services. The role supports the regional strategic plan in alignment with organizational communications and marketing priorities, and provides support, development, and leadership guidance to volunteers. The position is based in the Nashville office and requires 30–40% statewide travel. The manager may also deploy physically or virtually to support disaster response operations.

Requirements

• Bachelor’s degree in Communications, Marketing, Public Relations, Journalism, or a related field.
• At least 3 years of related experience, or an equivalent combination of education and related experience.
• Outstanding oral and written communication skills and proven knowledge of AP Style.
• Critical-thinking, strategic-planning, organizational, and multitasking skills.
• Ability to use Microsoft Office Suite.
• Familiarity with Cision/TrendKite or other media-monitoring software.
• Demonstrated experience managing professional social media platforms for an organization.
• Comfort using website content-management systems and other marketing tools.
• Willingness to serve as a media spokesperson.
• Strong teamwork and collaboration skills.
• Ability to work on a team.
• Ability to travel statewide 30–40%.
• Meet the stated education and general experience requirements through a qualifying combination of education and experience; management experience cannot be substituted.

Nice To Haves

• Experience as a media spokesperson.

Responsibilities

• Work with leadership to execute media relations strategy, maintain media relationships, write and distribute news releases and other media materials, and respond to local media inquiries using approved information.
• Serve as a Red Cross spokesperson when needed and train, coach, and prepare other spokespersons.
• Execute communications strategies in response to support requests and develop and implement strategic and change-management communications for internal and external initiatives.
• Support public affairs and communications activities; build, train, engage, and supervise communications and public affairs volunteers.
• Manage social media engagement in alignment with organizational strategy and produce content for web and social platforms.
• Coordinate cross-functional resources to develop and deliver marketing programs.
• Develop brand and creative content for external publications and media placements, and work to secure in-kind public service announcement placements.
• Coordinate and engage communications volunteers and edit video.
• Deploy physically or virtually to support disaster response operations when required.

Benefits

• Medical, dental, and vision plans.
• Health spending accounts and flexible spending accounts.
• Paid time off starting at 19 days per year, based on FLSA status and tenure.
• 11 paid holidays: six core holidays and five floating holidays.
• 401(k) with 6% match.
• Paid family leave.
• Employee assistance program.
• Short- and long-term disability and insurance.
• Service awards and recognition.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level