Regional Admissions Marketing Manager

Lincoln Tech•Grand Prairie, TX

About The Position

The Regional Admissions Marketing Manager (RAMM) drives brand awareness and student interest across an assigned region through hands-on marketing activations. The manager operates a branded truck and trailer to deliver interactive program demonstrations at high schools, community events, and enthusiast events, working closely with Admissions Field Representatives to support enrollment goals and strengthen Lincoln Tech’s community presence. This is an individual-contributor role with no direct reports and significant regional travel.

Requirements

  • High school diploma or GED.
  • Demonstrated experience in public speaking, event marketing, field marketing, or a related role.
  • Exceptional public speaking and presentation skills, with the ability to engage diverse audiences in varied settings.
  • Strong interpersonal and communication skills.
  • High energy, self-motivation, and a results-oriented approach.
  • Ability to work independently and manage a regional schedule with minimal supervision.
  • Commitment to the highest ethical standards in all interactions.
  • Valid driver’s license and clean driving record.
  • Ability to obtain and maintain a valid DOT Medical Clearance Card.
  • Ability to travel up to 70% of the time, including evenings and weekends.
  • Ability to lift up to 75 pounds and stand for extended periods during event activations.

Nice To Haves

  • Experience in the education, admissions, or workforce training industry.
  • Knowledge of or hands-on skills in automotive, diesel, HVAC, or a related technical field.
  • Previous experience operating a vehicle with a trailer.

Responsibilities

  • Operate a branded Lincoln Tech truck and trailer to transport equipment and conduct interactive program demonstrations at high schools, community events, and off-site activations across the assigned region.
  • Deliver engaging, hands-on presentations to prospective students, parents, educators, and community members about Lincoln Tech programs, career outcomes, and value proposition.
  • Partner with Admissions Field Representatives to coordinate schedules, share prospective student leads, and support enrollment activity.
  • Plan and execute community outreach initiatives and off-site activations, including enthusiast and community-sponsored events, to generate inquiries and build regional brand awareness.
  • Assist with on-campus events, including open houses, scholarship events, and new student orientations, as scheduled.
  • Keep the truck, trailer, and demonstration equipment clean, safe, and operational, and promptly report mechanical or safety concerns.
  • Document and report event activity, prospective student interactions, and lead-generation efforts accurately and promptly.
  • Comply with applicable DOT regulations, company vehicle policies, and safety standards.
  • Maintain a valid DOT Medical Clearance Card for operating the truck and trailer.
  • Attend training sessions, regional meetings, and company events as scheduled.
  • Follow the Admissions Code of Ethics in interactions with prospective students, schools, and community partners.

Benefits

  • Medical, dental, and vision insurance.
  • Life and disability insurance.
  • 401(k) with company match.
  • Paid time off and holidays.
  • Growth opportunities.
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