Regional Account Executive - Phoenix

Botrista•Phoenix, AZ

About The Position

Botrista is seeking a Regional Account Executive to grow its Higher Education, Healthcare, and restaurant-chain business in the Phoenix region. The role identifies high-value prospects, manages customer relationships, and oversees the sales process from lead generation through installation, launch, and handoff. The position focuses on placing Botrista Pro machines in qualified campuses, healthcare locations, and restaurant chains, and on building long-term partnerships and expanding business with existing customers. The Regional Account Executive develops and executes regional sales plans, works with decision-makers to qualify sites, and coordinates installations, launches, and training. The role monitors account health and sales and operational KPIs, supports customer satisfaction and retention, and collaborates with account management, operations, finance, engineering, and marketing teams. It also maintains Salesforce records, reports results and pipeline status to the Director of Regional Management, and provides market feedback to internal teams. The role requires travel of up to 85% within the assigned region.

Requirements

Bachelor’s degree in Business Administration, Marketing, or a related field.
At least 5 years of experience in sales, account management, or business development.
Proven track record of new business development and meeting or exceeding sales targets.
Experience identifying potential sites and working with decision-makers such as Food Service Directors or Directors of Retail in university or healthcare environments.
Experience in franchise operations, business modeling, and franchise sales strategies.
Proficiency with Salesforce and Microsoft Office.
Strong communication, negotiation, and presentation skills.
Ability to manage multiple priorities efficiently and collaborate in a cross-functional team environment.
Willingness to travel up to 85% within the designated region to visit sites and engage with clients.
Comfort visiting assigned routes as directed by the Commercial Planning Team.
Valid driver’s license and ability to travel to client locations and other business-related destinations.
Ability to generate new business, close deals, and drive growth in target markets.
Ability to qualify sites and determine suitable placements for Botrista Pro machines in high-traffic areas.
Strong relationship-building skills and ability to develop long-term partnerships and referrals.
Strategic thinking and ability to adapt sales approaches to market conditions and customer needs.
Demonstrated success securing deals and overseeing implementation processes.
Problem-solving and analytical skills, with a focus on data-driven decision-making.

Nice To Haves

Food Service industry experience, preferably at companies such as Aramark, Sodexo, or Compass.

Responsibilities

Develop and execute regional sales plans to achieve sales targets and operational goals, focusing on Higher Education, Healthcare, and restaurant chains.
Identify high-traffic prospective locations, connect with decision-makers, and qualify sites for Botrista Pro machine placement.
Use Commercial Planning Team routing tools to visit assigned routes and accounts in a timely manner and maintain account coverage.
Monitor quarterly KPIs, including installations and launches at qualified sites, and track BCSD and other operational targets.
Ensure machines are installed at sites meeting strategic site qualification criteria.
Manage the process from securing installation dates through installation, launch, and training.
Monitor post-launch account health, product usage, customer satisfaction, and churn risk.
Coordinate with account managers, operations, and finance to hand off accounts after launch and support long-term client service and operational efficiency.
Serve as the primary sales contact for Higher Education, Healthcare, and restaurant-chain accounts.
Build and maintain relationships with key decision-makers and senior partner contacts, and present business reports on Botrista’s impact.
Own pilots with new partners and in new verticals, and expand Botrista’s presence with existing partners.
Generate local referrals through customer relationships, build accounts, and upsell customers.
Qualify accounts and maintain high CSD (cups sold daily); review product pricing, returns financials, payback periods, monthly invoices, and client profitability reports.
Collaborate with Sales/Operations Engineers, Marketing, and cross-functional teams to meet client needs and support retention.
Maintain accurate records of sales activity, customer interactions, and progress in Salesforce.
Provide the Director of Regional Management with updates on sales performance, pipeline status, and industry trends.
Use data insights to refine sales approaches, improve lead conversion, and achieve KPIs.
Develop product knowledge, communicate Botrista’s value proposition, and provide strategic feedback to internal teams.