Region Manager - Denver

Monster Brewing CompanyDenver, CO
$70,000 - $90,000Hybrid

About The Position

The Region Manager is responsible for driving sales and distribution growth of the company’s products within their assigned market. This role focuses on effective distributor management, market development, and executing strategies within chain and retail environments. The position requires a high level of energy, a strong work ethic, and the ability to build lasting relationships with stakeholders.

Requirements

  • High Energy - Self-starter with a strong desire and ability to execute and win at retail.
  • Work Ethic - Attention to detail and ability to complete tasks on time and independently; consistent, strong work ethic.
  • Time Management - Ability to multi-task efficiently, prioritize work around key business drivers.
  • Communication - Skill in verbal and written communication and presentation.
  • Relationship Builder – Ability to develop lasting and value-added relationships with stakeholders.
  • Organization - Ability to pre-plan on a weekly and monthly basis; consistently execute timely plans.
  • Growth Mindset - Strong desire to grow professionally with the company and willingness to learn new skills and experiences.
  • Business Planning – Ability to effectively plan and manage wholesaler objectives and initiatives.
  • Bev Alc Experience - Minimum of 2 years of experience in the Beverage Alcohol Industry, preferably within the Beer Category.
  • Manage Direct Reports - Prior experience managing direct reports in a sales environment.
  • Wholesaler Knowledge - Knowledge and experience within the 3-tier system with the ability to balance wholesaler management and retail execution.
  • Inventory Management - Knowledge & skill in distributor inventory management.
  • Data Analysis & Business Insights - Knowledge of VIP iDig, Karma, Nielsen Scan Data and Microsoft Office (Excel, PowerPoint, SharePoint, OneDrive).
  • Physical & Mental Requirements: Must have the physical and mental strength and endurance to perform duties in potentially extreme environments and handle stressors. Required to frequently lift and move 10-25 pounds. Expected to stand, sit, walk, climb, balance, stoop, kneel, crouch, crawl, bend, talk, hear, taste, smell, see, and operate objects, tools, and controls.
  • Minimum Education: High School Diploma, GED, or equivalent required.
  • Minimum Experience: 5 Years.
  • Age Requirement: 21 years or older.
  • Required Travel: Up to 35%.
  • Driving Requirements: Yes; Good driving record, personal liability auto insurance required.

Nice To Haves

  • Bachelor’s Degree preferred.
  • Previous beer distributor or supplier experience is preferred.

Responsibilities

  • Manage the sales and distribution growth of the portfolio in the assigned market.
  • Develop distributor programs to identify, target, and market to existing and potential accounts, maximizing distribution, shelf space, and merchandising efforts.
  • Build distributor engagement through regular meetings, keeping them informed of company initiatives, and developing incentives.
  • Track and measure performance against key priorities.
  • Train and motivate distributor sales representatives and managers on product knowledge, sales techniques, and brand pitches to encourage them to act as company employees would.
  • Oversee and manage appropriate distributor inventory levels in coordination with the customer orders team and distributor purchasing managers.
  • Foster productive business relationships in the market that drive clear results.
  • Collaborate with the Sales Director on the development and execution of the distributor’s Annual Business Plan and the overall strategic sales plan for the market.
  • Provide day-to-day management, development, training, and accountability for Field Sales Representatives within the market.
  • Coordinate market blitzes in various locations.
  • Provide account management, planning, and execution in chain and key accounts within the market.
  • Create and execute marketing promotions with customers, festivals, and events.
  • Utilize distributor data and reporting tools to identify opportunities for new or expanded distribution, lost sales, incremental volume increases, and other business insights.
  • Record sales activity and weekly results as required, providing necessary back-up to support sales and bonus objectives.
  • Meet and maintain sales goals set by the Regional Sales Director.
  • Maintain regular and consistent communication with FSRs, Regional Sales Director, Marketing Manager, Key Account Team, Sales Management Team, and other necessary parties.
  • Ensure the company’s quality standards are understood and enforced by distributors and retailers.
  • Maintain an understanding of all legal restrictions regarding company products in each market and ensure all initiatives are executed within those limitations.
  • Maintain a flexible work schedule, as weekends and extended workdays are often necessary.
  • Uphold a professional appearance, maintain a well-maintained and organized vehicle, and represent the company positively.
  • Perform other related duties as required or assigned.

Benefits

  • Salary Range: $70,000 - $90,000
  • Full-Time Employment
  • Exempt Job Type
  • Salary Pay Type
  • Reliable vehicle required for travel.
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