RecWell Fitness & Marketing Graduate Assistant

Butler University•Indianapolis, IN

About The Position

The Marketing and Fitness Graduate Assistant supports the development, implementation, and management of marketing and fitness programming within Recreation & Wellness. The role oversees group exercise classes, fitness special events, and Recreation and Wellness marketing; assists with supervising and mentoring student staff; engages with participants to promote health and wellness; and collaborates with campus partners to enhance RecWell opportunities. The position offers professional experience in program management, leadership, and recreation operations. The appointment is described as two years, consisting of two 10-month contracts. Compensation includes a $12,000 stipend paid biweekly and a tuition waiver for Butler University's online M.S. in Sports Management program. Effort is generally allocated 30% to fitness and 70% to marketing, though the allocation may vary with seasonal needs.

Requirements

  • Bachelor’s degree in Exercise Science, Kinesiology, or a related field.
  • Acceptance and enrollment in the applicable graduate program is required. The posting names Butler University's online Master’s in Sports Management program; another section refers to Indiana University's online Master of Science in Recreation Administration.
  • CPR/First Aid and AED certification, or willingness to obtain.
  • Experience managing fitness programs and working with diverse populations.
  • Experience working in Campus Recreation as a student employee.
  • Experience with marketing strategies and tactics.
  • Understanding of marketing technologies such as Canva, Adobe Illustrator, social media platforms, and Photoshop.
  • Strong communication, attention to detail, and leadership skills.
  • Must be able to start by August 2, 2027.
  • Meet program-specific GPA and GRE requirements prior to admission, if applicable.

Nice To Haves

  • Certification in personal training or group fitness instruction, such as ACSM, ACE, or NASM.

Responsibilities

  • Assist in recruiting, training, and supervising fitness floor assistants, group exercise instructors, and marketing student employees.
  • Collaborate on developing and delivering fitness and wellness programming, including fitness challenges, workshops, and special events.
  • Assist in managing fitness center operations, including equipment maintenance and facility cleanliness.
  • Conduct fitness assessments and provide educational workshops on wellness topics.
  • Develop and implement strategies to increase student engagement in fitness programs.
  • Assist with risk management and ensure safety protocols are followed during fitness activities.
  • Oversee Recreation and Wellness marketing, including social media, digital signage, physical signage, and tabling efforts.
  • Supervise and mentor student staff and engage participants to foster a culture of health and wellness.
  • Collaborate with campus partners to enhance Recreation and Wellness opportunities.

Benefits

  • $12,000 stipend paid biweekly.
  • Tuition waiver for Butler University's online M.S. in Sports Management program.
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